Swipe Format
Carousel Formats
121 carousel formats — the highest save-rate format on Instagram. Each includes slide-by-slide structure, hook, and cross-niche examples. Click to expand.
121
Carousel formats
#1
Save rate format
10
Optimal slides
GoalObjetivoObjetivo
LevelNívelNivel
ThemeTemaTema
This format on TikTok, YouTube and LinkedInEste formato no TikTok, YouTube e LinkedInEste formato en TikTok, YouTube y LinkedIn
TikTok · Photo postPost de fotosPost de fotos
Up to 35 photos per post.Até 35 fotos por post.Hasta 35 fotos por post.
Export each slide as an image and post them in order. The first slide still does the hook's job.Exporte cada slide como imagem e publique na ordem. O primeiro slide continua fazendo o papel do hook.Exporta cada diapositiva como imagen y publícalas en orden. La primera sigue haciendo el papel del hook.
YouTube · Image post (Posts tab)Post de imagem (aba Posts)Post de imagen (pestaña Posts)
Up to 10 images per post.Até 10 imagens por post.Hasta 10 imágenes por post.
Condense the carousel into 10 images or fewer and point to a video that goes deeper.Condense o carrossel em até 10 imagens e aponte para um vídeo que aprofunde o assunto.Condensa el carrusel en 10 imágenes o menos y remite a un video que profundice.
LinkedIn · Document post (PDF) or multi-photo postPost de documento (PDF) ou post com várias fotosPost de documento (PDF) o post con varias fotos
Documents: PDF, PPT or DOC, up to 100 MB and 300 pages. Photos: up to 20 per post.Documentos: PDF, PPT ou DOC, até 100 MB e 300 páginas. Fotos: até 20 por post.Documentos: PDF, PPT o DOC, hasta 100 MB y 300 páginas. Fotos: hasta 20 por post.
Export the slides as one PDF and post it as a document: in the reference ranges, documents have LinkedIn's highest engagement rate by impressions.Exporte os slides como um PDF e publique como documento: nas faixas de referência, documentos têm a maior taxa de engajamento por impressões do LinkedIn.Exporta las diapositivas como un PDF y publícalo como documento: en los rangos de referencia, los documentos tienen la tasa de interacción por impresiones más alta de LinkedIn.
LinkedIn Help — Share a document in a post · LinkedIn Help — Share photos on LinkedIn
C01
Ultimate Resource ListBeginner
Utility + replaces a Google search
🔖 AuthorityAutoridadeAutoridad📡 ReachAlcanceAlcance
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
The viewer saves because it eliminates future research. One carousel = the best Google search result they've ever found for this topic.
Hook formula
"The only [resource list] you'll ever need for [goal]. Save this. Don't lose it."
Cross-niche example
Design: "The only Figma plugin list you'll ever need — 20 plugins, what each does, free vs paid." 1 cover + 1 plugin per slide + final CTA slide.
Slide breakdown
S1
S1: Bold cover — title + "Save this"
S2
S2–11: One item per slide — name + visual + 1-line description
S3
S12: "Which one do you already use? Comment."
C02
Real Cost BreakdownIntermediate
Transparency + planning tool
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Specific numbers stop the scroll AND get saved as a planning reference. People are making real decisions with this data.
Hook formula
"The REAL cost of [goal/purchase/project]. Every expense. No hiding."
Cross-niche example
Travel: "The REAL cost of one month in Lisbon. Every expense." Slide 1: Total. Slides 2–8: itemized. Slide 9: "What I'd cut next time." Slide 10: Save before you book.
Slide breakdown
S1
S1: The big total number — visual impact
S2
S2–8: One expense category per slide
S3
S9: Honest reflection + what to cut
S4
S10: CTA + follow for more breakdowns
C03
What I Wish I KnewBeginner
Relatability + aspiration
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Speaks to where the audience IS — not where the creator is now. Each slide is one piece of hard-earned wisdom. Authenticity over polish.
Hook formula
"[Number] things I wish I knew before [starting/doing X]. Nobody told me this."
Cross-niche example
Parenting: "10 things nobody tells you before your first child." Real, funny, emotionally honest. Saved by pregnant people, shared by new parents.
Slide breakdown
S1
S1: Cover — number + the topic
S2
S2–10: One insight per slide — personal, specific, not generic
S3
S11: "Which one hits hardest? Comment."
C04
Template CarouselIntermediate
Immediate applicability + saves to use
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Highest-save format because the viewer saves it TO USE. A template removes the blank-page problem. The more specific the template, the more saves.
Hook formula
"The exact [email/script/framework] I use for [specific outcome]. Copy it."
Cross-niche example
Sales: "The exact cold DM script I use to close €3k–10k clients. Copy it word for word." Slide by slide: the script in sections, each explained.
Slide breakdown
S1
S1: Cover — what this template does and who it's for
S2
S2–6: The template in sections — annotated
S3
S7: Common mistakes
S4
S8: The best response to [common objection]
S5
S9: CTA + follow
C05
Annual RecapIntermediate
Transparency + inspiration
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Milestone content is appointment content — followers expect it, new people discover the creator through it, and it works as an evergreen introduction.
Hook formula
"[Year] in numbers. The good, the bad, and the brutal honest truth."
Cross-niche example
Creator: Slides for revenue, followers, biggest win, worst failure, most surprising lesson, what changes next year. Final: "What are you leaving behind? Comment."
Slide breakdown
S1
S1: Cover — year + key number
S2
S2: Revenue / main metric
S3
S3: Growth (followers, reach, impact)
S4
S4: Biggest win
S5
S5: Worst failure
S6
S6: Most surprising lesson
S7
S7: What changes in [next year]
S8
S8: Community question
C06
Client Case StudyIntermediate
Social proof + vicarious learning
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
One real story with specific numbers and documented results is worth more than a hundred generic tips. The specificity is the credibility.
Hook formula
"Client went from [before] to [after] in [timeframe]. Here's the exact process."
Cross-niche example
Marketing agency: "Client: local restaurant. €200/day → €850/day in 90 days." Slide by slide: what changed, why, and before/after data for each change.
Slide breakdown
S1
S1: The result — specific numbers lead
S2
S2: Who the client was + what their problem was
S3
S3–7: Each intervention with data
S4
S8: What made the biggest difference
S5
S9: "Want this for your business? DM me [WORD]"
C07
Decision MatrixIntermediate
Decision relief + saves for future choice
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
A decision matrix removes cognitive load. Viewer bookmarks it, uses it for their upcoming choice, tags the friend they need to make the decision with.
Hook formula
"How to choose between [A] and [B]. A decision framework you can apply in 5 minutes."
Cross-niche example
Real estate: "Rent vs Buy in 2025 — answer these 7 questions in order." Each slide: one question with two outcomes depending on the answer.
Slide breakdown
S1
S1: Cover — the two options and who this is for
S2
S2–8: One decision question per slide with branching outcomes
S3
S9: Matrix summary
S4
S10: "What did you decide? Comment."
C08
Glossary CarouselBeginner
Education + removes embarrassment
🔖 AuthorityAutoridadeAutoridad📡 ReachAlcanceAlcance
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Every niche has jargon beginners pretend to understand. A glossary removes the shame. Creator becomes the trusted translator. High save rate as a reference cheat sheet.
Hook formula
"[Number] [niche] terms everyone uses but nobody explains. Plain language."
Cross-niche example
Investing: "10 investing terms you hear everywhere." Each slide: term in large font, plain English definition, one real-world example.
Slide breakdown
S1
S1: Cover — "Finally explained in plain language"
S2
S2–11: One term per slide — big term + simple definition + example
S3
S12: "Which surprised you? Tag someone who needs this."
C09
Curated Recommendation ListBeginner
Curation value + saves for future consumption
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
The creator's taste IS the value. Not just "here are 10 books" but "here are the 10 books that changed how I think — and exactly what each gave me."
Hook formula
"[Number] [books/films/podcasts] that genuinely changed how I [think/work/live]. What each one taught me."
Cross-niche example
Entrepreneurship: "8 books that changed how I run my business — one sentence per book on what it taught me." Book cover image on each slide. No filler.
Slide breakdown
S1
S1: Cover — number + "that changed everything"
S2
S2–9: One recommendation per slide — visual + one precise sentence on what it teaches
S3
S10: "Which one have you read? Comment."
C10
Red Flags CarouselBeginner
Fear of mistake + protective sharing
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
People share warning content to protect people they care about. Creator becomes a protector, not just an educator. "I wish someone had shown me this before."
Hook formula
"[Number] red flags to watch for in [high-stakes decision]. Don't make the mistake I almost made."
Cross-niche example
Hiring/HR: "7 red flags in job listings that scream toxic workplace." Each slide: the phrase, why it's a red flag, what it really means, what to ask instead.
Slide breakdown
S1
S1: "Warning: save this before your next [decision]"
S2
S2–8: One red flag per slide — what it looks like + why it's dangerous + what to ask instead
S3
S9: The pattern these red flags share
S4
S10: "Tag someone who needs to see this"
C11
Opinion ManifestoIntermediate
Identity + tribal belonging
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
A brand is a set of beliefs. A manifesto carousel articulates the creator's worldview. People who agree share it as an expression of their own identity.
Hook formula
"These are my [number] beliefs about [niche] that most people disagree with. Standing behind all of them."
Cross-niche example
Education: "7 things I believe about how children learn that the school system ignores." Each slide: one bold belief + 2–3 sentences of reasoning. No hedging.
Slide breakdown
S1
S1: Bold cover — "Controversial opinions. All mine."
S2
S2–8: One belief per slide — bold statement + honest rationale
S3
S9: "Which one do you disagree with most? Let's debate."
C12
Complete Process WalkthroughIntermediate
Demystification + reference tool
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Most process content skips the boring but critical steps. This format doesn't skip anything. The completeness is the value.
Hook formula
"The complete, step-by-step process for [doing X]. Every step, including the ones nobody talks about."
Cross-niche example
Business registration: "How to legally register a business in [country]. Every step, every cost, every timeline." Actual government websites named. Common mistakes at each step.
Slide breakdown
S1
S1: Cover — "nothing left out"
S2
S2–11: One step per slide — what to do + how long it takes + common mistake
S3
S12: Total time + cost summary
S4
S13: "Save this. Start with step 1 this week."
C13
Then vs Now EvolutionIntermediate
Nostalgia + change awareness
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Split-slide format: left = then, right = now. Works for industries, personal journeys, or cultural shifts. The contrast tells a story without needing much text.
Hook formula
"[Topic] then vs now. How everything changed — and what it means for you."
Cross-niche example
Social media marketing 2015 vs 2025: platform, strategy, metric, format, budget. Final slide: "What changes in 2026 — and how to prepare."
Slide breakdown
S1
S1: Cover — the years being compared
S2
S2–8: One dimension per slide — split format, same dimension compared across time
S3
S9: What drives the change?
S4
S10: What to do about it now
C14
Anti-Advice CarouselIntermediate
FOMO on wasted time/money + contrarian intrigue
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad📡 ReachAlcanceAlcance
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Anti-advice is more memorable than advice. "Stop doing this" is more actionable than "start doing that." Creator positions as someone who learned the hard way.
Hook formula
"Stop doing [X, Y, Z]. I wasted [time/money] doing all of them. Here's what to do instead."
Cross-niche example
Productivity: "5 habits I stopped doing that were secretly wasting my day." Each: the habit, how long I did it, why it felt productive, why it wasn't, what I do instead.
Slide breakdown
S1
S1: "STOP doing these. Trust me."
S2
S2–6: One bad habit per slide — with honest confession + replacement
S3
S7: The pattern these share
S4
S8: "Which one are you still doing? Comment."
C15
Q&A Community CarouselBeginner
Community + personalization
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Content that references the audience makes them feel seen. Collect real questions from DMs, comments, or Stories. Questioners share because they're featured.
Hook formula
"You've been asking me [topic] questions. Here are my honest answers."
Cross-niche example
Fitness coaching: "8 questions about [program] — including the ones nobody wants to ask publicly." Private questions about plateaus, body image, frustration get most traction.
Slide breakdown
S1
S1: "You asked. I answered." + how many questions received
S2
S2–9: One question per slide — real question (anonymous) + honest answer
S3
S10: "Your turn. What's your question? Comment or DM."
C16
Mindset Shift CarouselBeginner
Perspective change + shares to enlighten others
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
The most shareable content changes how someone sees the world. Old belief vs new frame. Viewer finishes seeing something differently — and wants others to see it too.
Hook formula
"[Number] mental shifts that changed everything. Warning: slide 4 might frustrate you."
Cross-niche example
Career: "6 ways I changed how I think about work — and why my output tripled." Old belief (crossed out). New belief. One sentence on why the shift matters.
Slide breakdown
S1
S1: Cover — with the "warning" hook to drive swipes
S2
S2–7: One mindset shift per slide — old belief vs new frame + why it matters
S3
S8: "Which shift do you need most right now?"
C17
Salary/Pricing TransparencyIntermediate
Taboo-breaking + practical necessity
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Money is the most taboo topic in most cultures — which means breaking that taboo gets disproportionate attention. Arms people for negotiations they'd otherwise lose.
Hook formula
"What [professionals] in [niche] actually earn/charge. Real numbers. No guessing."
Cross-niche example
Creative industry: "What graphic designers charge for each service in 2025. Real freelance rates from 200 designers surveyed." Ranges for each service.
Slide breakdown
S1
S1: "The numbers nobody wants to share. Until now."
S2
S2–9: One service/role per slide — low, mid, and high rates
S3
S10: What drives the difference between low and high
S4
S11: How to position yourself for the high end
C18
Day-in-the-Life Slide ShowBeginner
Vicarious living + career research
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
People considering a lifestyle change want to see what the day actually looks like — not a highlight reel. Carousel format allows specificity a reel can't provide.
Hook formula
"What a real day as a [role] actually looks like. Hour by hour. Not a highlight reel."
Cross-niche example
Medicine: "What a real day as an ER nurse looks like. 5am–11pm." The physical realities, emotional moments, the good and brutal. Every person considering nursing saves this.
Slide breakdown
S1
S1: Cover — time span + "no filter"
S2
S2–11: Time blocks — what actually happens, what it feels like, the hidden challenges
S3
S12: "Would you still want this job? Comment."
C19
Tier List CarouselIntermediate
Entertainment + debate generation
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Rankings generate comments because everyone has an opinion. Tier list is both reference and debate starter. Comments signal to the algorithm that people care.
Hook formula
"I ranked every [thing in your niche]. S tier to F tier. Prepare to disagree."
Cross-niche example
Coffee: "Every espresso drink ranked S to F tier. No apologies." Bold, opinionated. Comments flood in with defense, agreement, and outrage.
Slide breakdown
S1
S1: Cover — "controversial but I stand by it"
S2
S2: The tier framework explained
S3
S3–9: Each tier — what's in it and why
S4
S10: "What did I get wrong? Fight me in the comments."
C20
Anniversary/Milestone CarouselBeginner
Community celebration + proof of journey
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Milestones are events. C&S appointment viewing: followers expected this, new people discover you through it, and it works as an evergreen introduction to your story.
Hook formula
"[X months/years] ago I started. Here's everything that happened — the full honest story."
Cross-niche example
Creator: S1: The start (followers, revenue, confidence). S2–8: One thing per slide that changed. S9: Current state, specific. S10: "What's coming next — and what I need from you."
Slide breakdown
S1
S1: "It started with zero." — exact starting point
S2
S2–8: One chapter of the journey per slide — with real numbers
S3
S9: Current state + what's coming
S4
S10: "Thank you. Here's how you can be part of what's next."
C21
The "Never Do This" ListBeginner
Protective + authority positioning
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Framed as a warning from experience. Each item is something the creator has personally witnessed cause damage. The authority comes from having been in the room when things went wrong.
Hook formula
"[Number] things I've watched destroy [outcomes]. From someone who's seen it happen."
Cross-niche example
Entrepreneurship: "7 things I've watched kill promising startups. After 10 years in this space." Each: the thing, what makes it deadly, the early warning sign.
Slide breakdown
S1
S1: "I've seen this kill [X] in real time."
S2
S2–8: One failure pattern per slide
S3
S9: The common thread
S4
S10: Save this for when [specific situation arises]
C22
The Visual ExplainerIntermediate
Clarity + saves as reference
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Take a complex concept and explain it purely through visuals — diagrams, icons, color coding. No paragraphs. Every slide is a visual. If you need more than 10 words per slide, the visual isn't working.
Hook formula
"[Complex concept] — explained visually. No jargon."
Cross-niche example
Finance: "How compound interest actually works." Each slide: a visual showing money growing at different rates. Numbers. No text paragraphs. Saves because it's the clearest explanation they've seen.
Slide breakdown
S1
S1: The concept — bold visual representation
S2
S2–8: Each slide is a visual with minimal text
S3
S9: The key insight the visual reveals
S4
S10: "Save this and explain it to someone else"
C23
The Myth Origin StoryIntermediate
Intellectual curiosity + shares to explain to others
🔖 AuthorityAutoridadeAutoridad📡 ReachAlcanceAlcance
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Not just "this is wrong" — but "here's how this wrong belief started." Understanding the origin of a myth is more memorable than simply being told it's wrong.
Hook formula
"The myth that [everyone believes]. Where it started. Why it's wrong. What to believe instead."
Cross-niche example
Health: "The 'breakfast is the most important meal' myth. Where it came from (spoiler: cereal company marketing in 1944). The actual science. What this means for you."
Slide breakdown
S1
S1: State the myth — everyone recognizes it
S2
S2: "Here's where this actually came from."
S3
S3–5: The history/origin of the belief
S4
S6–7: What the evidence actually shows
S5
S8: What to do with this information
C24
The Insider Glossary (Advanced)Advanced
Community bonding + status signaling
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Beyond basics — the terms that only practitioners actually use. Knowing these signals in-group membership. People save to study; they share to signal expertise.
Hook formula
"The [niche] terms that insiders use that nobody outside the field knows. Advanced edition."
Cross-niche example
Advertising: "The words that agency insiders use that clients never hear. 12 terms and what they actually mean." Includes terms like "creative brief theater" and "strategy by committee."
Slide breakdown
S1
S1: "These aren't in any textbook."
S2
S2–12: One insider term per slide — what it means in practice + when to use it
S3
S13: "Which one do you use? Comment."
C25
The Scientific ReviewAdvanced
Trust + evidence-based authority
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Summarize actual research on a hot topic. Credit the studies. Translate the findings into practical actions. The rigor builds authority; the translation builds usefulness.
Hook formula
"What the actual research says about [trending belief]. From someone who read the studies."
Cross-niche example
Fitness: "What the research actually says about sleep and muscle growth. 5 studies. Here's what they found and what you should do with it." Each slide: study + key finding + practical application.
Slide breakdown
S1
S1: "I read the research so you don't have to."
S2
S2–6: One study per slide — what they tested, what they found, what it means for you
S3
S7: What the studies agree on
S4
S8: What's still unknown
S5
S9: Practical action based on the evidence
C26
The Build-in-Public UpdateIntermediate
Transparency + community investment
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
C&S appointment viewing: regular updates on a public project create serial loyalty. The audience is invested in the outcome because they know the backstory.
Hook formula
"[Project] update — [timeframe] in. The real numbers, the real challenges."
Cross-niche example
Creator building a course: Monthly update. Revenue so far. Challenges faced. What changed from the plan. What comes next. "Here's where the project stands — honestly."
Slide breakdown
S1
S1: Project name + timeframe into the build
S2
S2: What was planned vs what happened
S3
S3–6: Key metrics and milestones
S4
S7: The biggest challenge this period
S5
S8: What's next
S6
S9: "Have you done something like this? I need your advice."
C27
The Comparison ChartIntermediate
Decision-making clarity + saves as reference
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
A structured comparison across multiple dimensions. More useful than a list because it shows relative strengths and trade-offs. Saved because it pre-empts a future decision.
Hook formula
"[Option A] vs [B] vs [C]. A complete comparison across every dimension that matters."
Cross-niche example
Tech: "Notion vs Obsidian vs Roam vs Logseq. Every major dimension compared." One slide per dimension. Final slide: "Best for [use case]: [tool]. Best for [other use case]: [other tool]."
Slide breakdown
S1
S1: The options being compared
S2
S2: How to read this comparison
S3
S3–8: One dimension per slide — all options rated
S4
S9: Summary table
S5
S10: "Which one do you use? I'm curious why."
C28
The Emotional Journey MapIntermediate
Empathy + community building
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Map the emotional phases of an experience your audience has. Not the practical steps — the emotional reality of the journey. Deeply resonant because it validates experience nobody talks about.
Hook formula
"The emotional stages of [experience]. You're not alone in feeling all of these."
Cross-niche example
New creator journey: Phase 1 — Excitement. Phase 2 — First doubt. Phase 3 — The comparison trap. Phase 4 — The plateau. Phase 5 — The breakthrough. Each slide names the phase and validates the feeling.
Slide breakdown
S1
S1: "Everything nobody tells you about what [experience] actually feels like."
S2
S2–7: One emotional phase per slide — name it + describe it + validate it
S3
S8: The pattern that emerges
S4
S9: "Which stage are you in right now? Comment."
C29
The Recipe FrameworkIntermediate
Replication + saves as reference
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
A formula carousel for non-food niches. "Here's the recipe for [great outcome]." The recipe metaphor makes complex frameworks feel accessible and memorable.
Hook formula
"The recipe for [impressive outcome]. Ingredients + method + common mistakes."
Cross-niche example
Great pitch deck: "Ingredients: One clear problem, Three compelling data points, One memorable visual, One undeniable proof point. Method: arrange in [order]. Common mistake: too many ingredients."
Slide breakdown
S1
S1: "The recipe for [outcome]." Ingredients list visible
S2
S2–7: One ingredient per slide — what it is + how much + why
S3
S8: The method — in what order to combine
S4
S9: Common mistakes + how to avoid
S5
S10: "What's your secret ingredient? Comment."
C30
The Skills Progression MapIntermediate
Aspiration + self-assessment
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Show the skill levels from beginner to expert in your niche. Allows the audience to locate themselves on the map. Each level is actionable. People save to track their progress.
Hook formula
"The [niche] skill progression — from complete beginner to expert. Where are you on this map?"
Cross-niche example
Photography: "Level 1 to Level 7. What you know at each level, what separates each level from the next, and what to focus on to move up."
Slide breakdown
S1
S1: "Find yourself on this map."
S2
S2–8: One level per slide — key skills, key mindset, key mistake
S3
S9: How to move from [X] to [X+1] faster
S4
S10: "Comment your level. I'll give you one specific thing to focus on."
C31
The Photo Essay CarouselIntermediate
Aesthetic resonance + storytelling
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Use photos as the primary content and text as supporting context. A visual essay with captions. Works for documentary-style storytelling, travel, or cultural commentary. Each image must stand alone.
Hook formula
"A story told in [number] images. [Topic] — what I saw and what it meant."
Cross-niche example
Documentary travel: "48 hours in [city]. A photo essay." Each slide: a real, high-quality photo + one paragraph of observation or context. Not a travel guide — a perspective.
Slide breakdown
S1
S1: Cover image + title + your perspective in one sentence
S2
S2–9: Photo + observation/context for each
S3
S10: "What do you see in this? Comment."
C32
The Negotiation ScriptIntermediate
High-value application + saves for specific moment
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Saved for a specific high-stakes moment (job negotiation, salary conversation, contract discussion). The more specific the script, the more saves. People return to this when the moment comes.
Hook formula
"The exact words to use when [high-stakes negotiation scenario]. Word for word."
Cross-niche example
Salary negotiation: "The exact script to use when they ask 'What are your salary expectations?'" Slide by slide: the scenario, the exact words, what to say when they push back, how to close.
Slide breakdown
S1
S1: "Save this before your next negotiation."
S2
S2: Setting the scene
S3
S3–6: The script in dialogue format
S4
S7: The 3 most common pushbacks + responses
S5
S8: How to close
S6
S9: "What's your biggest negotiation fear? Comment."
C33
The Financial Calculation GuideAdvanced
Practical utility + saves for future use
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Walk through a specific financial calculation with real numbers. People save because they need to do this math and don't know how. Saved before every major financial decision.
Hook formula
"How to calculate [specific financial metric]. Real numbers, step by step."
Cross-niche example
Freelancing: "How to calculate your real hourly rate as a freelancer. Not what you charge — what you actually earn." Slide by slide through the formula with worked examples.
Slide breakdown
S1
S1: "Are you charging enough? Let's calculate."
S2
S2: What this calculation reveals
S3
S3–7: The formula, step by step, with a worked example
S4
S8: How to use this number to set your rates
S5
S9: "What's your number? DM me."
C34
The Platform GuideIntermediate
Practical utility + keeps up with change
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Platform guides save because things change constantly. A current, specific, accurate platform guide is rarer than it should be. The specificity makes it credible. The recency makes it shareable.
Hook formula
"The complete guide to [platform] in [current year]. What actually works right now."
Cross-niche example
Instagram in 2025: "What the algorithm rewards now. What it punishes. How to structure each content type. What posting frequency actually matters." Each slide: one specific insight with evidence.
Slide breakdown
S1
S1: "[Year] edition — things changed."
S2
S2–9: One specific platform insight per slide with evidence
S3
S10: "What's your biggest platform challenge? I'll try to help."
C35
The Historical Context CarouselAdvanced
Intellectual enrichment + status signaling
🔖 AuthorityAutoridadeAutoridad📡 ReachAlcanceAlcance
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Give the historical context most people don't know behind something current. Historical context makes people feel smarter and gives them something to bring to conversations. High share rate to show intellectual range.
Hook formula
"The history behind [current thing] that makes everything about it make sense."
Cross-niche example
Design: "The Bauhaus movement — what happened in 1919 and why everything you see in design today traces back to 6 years in one German building." Each slide: one historical moment and its modern consequence.
Slide breakdown
S1
S1: "This explains why [current thing] looks/works the way it does."
S2
S2–8: One historical chapter per slide — what happened + its lasting consequence
S3
S9: The current moment in historical context
S4
S10: "What history do you wish more people knew? Comment."
C36
The Accountability SystemIntermediate
Behavior change + community enrollment
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Don't just teach — create a system with your audience. A shared accountability framework makes people feel part of something. They save to participate. They share to recruit others.
Hook formula
"The [X]-week system I use for [goal]. Do it with me."
Cross-niche example
Fitness: "The 8-week morning routine system. Each week builds on the last. Here's week 1." Specific daily actions. Check-in method. Comment your progress. Creator responds.
Slide breakdown
S1
S1: The challenge and what it promises
S2
S2: Why this system works (the logic)
S3
S3–7: The system in phases
S4
S8: How to track your progress
S5
S9: "Comment 'IN' to join. I'll check in with you."
C37
The Interview RecapIntermediate
Content repurposing + access to expertise
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Summarize the best insights from an interview or podcast you gave or consumed. Makes long-form content accessible. Drives people to the full content while delivering standalone value.
Hook formula
"I sat down with [expert]. Here are the [number] insights I'm still thinking about."
Cross-niche example
Business: "I interviewed 3 CMOs of €100M+ companies. Here are the 8 things they all agreed on." Each slide: one agreed-upon insight + why it matters.
Slide breakdown
S1
S1: Who was interviewed + the key premise
S2
S2–9: One insight per slide — the idea + why it matters + how to apply it
S3
S10: Where to find the full interview or content
C38
The "What to Ask" CarouselBeginner
Decision preparation + saves for specific situation
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
People save content that prepares them for high-stakes conversations they're nervous about. A list of the RIGHT questions to ask gives them confidence and makes them look smart.
Hook formula
"The questions you should ask [professional/expert/situation] that most people never think to ask."
Cross-niche example
Medical: "Questions to ask your doctor at your next checkup. Most people leave with incomplete information because they didn't know what to ask."
Slide breakdown
S1
S1: The situation — who you're about to talk to and what's at stake
S2
S2–9: One question per slide — the question + why it matters + what a good answer looks like
S3
S10: "Save this before your next [appointment]."
C39
The Portfolio/Work ShowcaseIntermediate
Social proof + quality signaling
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Not a humble brag — a curated demonstration of capability. Each slide shows one piece of work with context: the challenge, the solution, the result. The story makes the work more impressive than the work alone.
Hook formula
"[Number] projects. The challenge behind each one."
Cross-niche example
Graphic designer: "6 logos. The brief behind each one and the problem I was actually solving." Each slide: the logo + the constraint + the strategic decision behind the design.
Slide breakdown
S1
S1: "The work, and what it required."
S2
S2–7: One project per slide — the visual + the challenge + the key decision
S3
S8: What connects all these projects
S4
S9: "Working on something? Let's talk."
C40
The Warning LetterBeginner
Urgency + protective emotion
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Addressed to the audience directly, like a personal letter. The epistolary format makes it feel intimate and urgent. "Dear [specific person]" is more persuasive than "here are some tips."
Hook formula
"An open letter to every [specific type of person] who is about to make [mistake]."
Cross-niche example
Personal finance: "An open letter to every 25-year-old who thinks they have time to start saving." Direct, warm, urgent. Each slide: one thing they don't realize yet.
Slide breakdown
S1
S1: "Dear [specific person]..."
S2
S2–8: One thing they need to hear — honest, caring, specific
S3
S9: The underlying message/love
S4
S10: "Tag the [specific person] in your life who needs to read this."
C41
The Community Survey ResultsAdvanced
Data + community relevance
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Ask your community a question in Stories, compile the data, and share it back as a carousel. The community is the content. The results are more interesting than any expert opinion.
Hook formula
"I asked [number] of you [question]. The results surprised me."
Cross-niche example
Creator: "I asked 500 creators what their biggest content fear is. Here are the results — and what they reveal about our industry."
Slide breakdown
S1
S1: The question + how many answered
S2
S2–6: The top answers with percentages + visual
S3
S7: The most surprising result
S4
S8: What this tells us collectively
S5
S9: "Does this match your experience? Comment."
C42
The Beginner's MapBeginner
Accessibility + aspiration for newcomers
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Create the resource that would have saved your audience months. Not "where to start" but "the complete map for someone who knows nothing." The specificity is the gift.
Hook formula
"If I were starting [niche] from zero today, this is the exact map I'd follow."
Cross-niche example
Photography: "Complete beginner map. Month 1 through Month 12. Exactly what to learn, in what order, with free vs paid resources at each stage."
Slide breakdown
S1
S1: "The map I wish I had when I started."
S2
S2–9: One phase per slide — what to learn + how + free resource
S3
S10: "Save this. Start with month 1 this week."
C43
The Reaction CarouselIntermediate
Community building + parasocial deepening
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad📡 ReachAlcanceAlcance
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
React to your community's content, DMs, or questions in carousel form. Shows you're listening. The featured people share it. Others see that the creator engages with their community.
Hook formula
"You sent me [number] examples/questions/stories. Here's what I think."
Cross-niche example
Marketing creator: "You sent me your Instagram profiles for review. Here are the 5 most common issues I saw — anonymized but recognizable."
Slide breakdown
S1
S1: "I went through [number] of your [submissions]."
S2
S2–7: One pattern/theme per slide with anonymous examples
S3
S8: The most common thing you got right
S4
S9: The one thing to fix first
S5
S10: "Send me yours — link in bio."
C44
The Confession CarouselBeginner
Trust + authenticity
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Public confession of mistakes, beliefs abandoned, or things you've changed your mind about. Each slide is one confession. The honesty is disarming and builds disproportionate trust.
Hook formula
"[Number] things I used to believe/do in [niche] that I now know were wrong. The full confession."
Cross-niche example
Nutrition coach: "7 things I told clients for years that the current research doesn't support. I was wrong and I'm owning it." Each: what I said, why I said it, what I know now.
Slide breakdown
S1
S1: "I was wrong about these. All of them."
S2
S2–8: One confession per slide — what I believed + why + what changed my mind
S3
S9: What this taught me about certainty in [niche]
S4
S10: "What did I miss? What else do I have wrong?"
C45
The Ultimate ChecklistIntermediate
Completeness + saves for specific use moment
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
The definitive pre-[event] checklist for a specific high-stakes situation. Not a generic tips list — a practical checklist people pull up when that moment arrives.
Hook formula
"The [number]-point checklist for [specific high-stakes situation]. Save this before you need it."
Cross-niche example
First apartment: "The 30-point checklist for renting your first apartment. Things to check, questions to ask, red flags to spot." Saved by every person about to sign their first lease.
Slide breakdown
S1
S1: "Save this before [the situation]."
S2
S2–11: 3 checkboxes per slide — grouped by category
S3
S12: The 3 most commonly missed items
S4
S13: "Save. Share with someone who needs it."
C46
The PARTS Model BreakdownAdvanced
Framework education + creator business clarity
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Jay Clouse — break a complex business model into named, memorable components. The PARTS model (People, Attention, Revenue, Trust, Systems) gives creators a diagnostic tool. Each slide covers one component with a self-assessment question.
Hook formula
"The 5-part framework that explains why some creator businesses scale and others plateau. Audit yours with this."
Cross-niche example
Creator economy: S1: "The PARTS Model — your creator business diagnostic." S2–6: One component per slide with definition + example + the key question to ask yourself. S7: "Score your business 1–5 on each. Your lowest score is your highest priority." S8: "Comment your weakest pillar."
Slide breakdown
S1
S1: Cover — "Diagnose your creator business"
S2
S2: P — People (who you serve + who helps you)
S3
S3: A — Attention (how you generate discovery)
S4
S4: R — Revenue (how you monetize)
S5
S5: T — Trust (how deeply your audience believes in you)
S6
S6: S — Systems (what runs without you)
S7
S7: Self-audit scores + where to focus
S8
S8: "What's your weakest link? Comment."
C47
The Outlier Idea GeneratorAdvanced
Creative framework + replication desire
🔖 AuthorityAutoridadeAutoridad📡 ReachAlcanceAlcance
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Paddy Galloway — teach the process of finding outlier content ideas using data, not intuition. The framework makes idea generation feel systematic and repeatable rather than dependent on inspiration.
Hook formula
"The step-by-step system I use to find viral ideas in any niche before anyone else does. Completely free tools."
Cross-niche example
YouTube/Instagram strategy: S1: Cover. S2: Step 1 — search your niche, sort by most viewed. S3: Step 2 — find the outliers (10×+ average views). S4: Step 3 — ask "what made this unique?" S5: Step 4 — extract the mechanism, not the topic. S6: Step 5 — adapt it to your voice. S7: Real example with before/after. S8: "Try it. What niche? I'll help you find the outlier."
Slide breakdown
S1
S1: "Stop guessing. Here's how to find viral ideas with data."
S2
S2–6: One step per slide with visual example
S3
S7: Live case study — niche + outlier found + mechanism extracted
S4
S8: "What's your niche? Comment and I'll help you find yours."
C48
The Ugly First Draft GalleryBeginner
Permission + community + aspiration
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Roberto Blake — publish your worst early work alongside your current work in a carousel. Each slide = one piece of evidence that improvement is a function of repetition, not talent. Beginners share it to give themselves permission to start; advanced creators share it to motivate their community.
Hook formula
"Here's my content from [year] vs now. [X] pieces of content between them. Here's what actually changed."
Cross-niche example
Graphic designer: S1: Cover with "permission to start badly." S2–5: Early work side by side with current equivalent — each with specific skill gap labeled. S6: The 3 habits that drove improvement. S7: "The gap between your current work and your taste is where growth lives." S8: "Show me your first attempt vs your latest. I'll comment on every one."
Slide breakdown
S1
S1: Cover — the gap timeline
S2
S2–5: One comparison per slide — then vs now with specific label
S3
S6: The practice habits that created the improvement
S4
S7: The key mindset that kept you going
S5
S8: "Your turn. Show me."
C49
The Algorithm Decoded CarouselAdvanced
Insider knowledge + immediate actionability
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Derral Eves — turn complex algorithm mechanics into a simple decision framework. Each slide covers one algorithm signal, what it measures, and the specific action to optimize for it. Saves because it replaces hours of research.
Hook formula
"The [platform] algorithm explained without jargon. 8 signals, what they measure, and exactly how to optimize each one."
Cross-niche example
Instagram strategy: S1: Cover — "The algorithm isn't random." S2: Saves — why they outweigh likes. S3: Watch time % — the reel metric nobody talks about. S4: Shares — the most undervalued signal. S5: Comments — quality vs quantity. S6: Profile visits — the intent signal. S7: Story views — your loyal audience detector. S8: How to use these signals as a content scorecard. S9: "Which signal surprised you most?"
Slide breakdown
S1
S1: "The algorithm is responding to your viewers. Here's how."
S2
S2–7: One signal per slide — what it is, why it matters, how to optimize
S3
S8: The priority order — which to focus on first
S4
S9: "Comment the one you'll start tracking this week."
C50
The Video Library AuditIntermediate
Strategic inventory + long-term thinking
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Sean Cannell — teach creators to audit their existing content for evergreen potential. The carousel walks through a framework for identifying which existing pieces can be updated, repromoted, or repurposed rather than always creating new.
Hook formula
"You probably have [X] pieces of content that are still generating value. And [Y] that are hurting you. Here's how to tell the difference."
Cross-niche example
YouTube creator: S1: Cover. S2: The two types of content — evergreen assets vs time-sensitive. S3: How to identify your top performers by traffic source. S4: The update test — which old content can be refreshed? S5: The repurpose matrix — 1 video → 5 formats. S6: The kill criteria — content that's actively working against you. S7: The 1-hour content audit process. S8: "Do this audit this week. Comment what you found."
Slide breakdown
S1
S1: "Your best content is probably already made."
S2
S2–7: One step of the audit per slide
S3
S8: "DM me AUDIT for the step-by-step checklist."
C51
The Notion Template BreakdownIntermediate
Utility + system aspiration + immediate saves
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Thomas Frank — share an actual Notion or productivity template with an explanation of how each section works and why. The template is the product; the carousel is the manual. Saves because people want the template AND the understanding behind it.
Hook formula
"Here's the exact [template] I use for [goal]. Every section explained. Free to copy."
Cross-niche example
Productivity creator: "My Complete Content Calendar — every field explained." S1: Cover. S2: The Content Pipeline section. S3: The Ideas Database. S4: The Publication Tracker. S5: The Monthly Review structure. S6: The 2-minute daily input ritual. S7: Template link + "DM me CALENDAR to get it."
Slide breakdown
S1
S1: Template overview — the problem it solves
S2
S2–6: One section per slide — what it tracks + why that matters
S3
S7: The 5-minute weekly review ritual that makes it work
S4
S8: Link or keyword CTA to get the template
C52
The Comment-Turned-Content SeriesBeginner
Community validation + listening signal
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Nick Nimmin — publish a series of carousels where each one answers one specific question from your community. The questioner shares it. New visitors see that you respond. The comment section becomes the editorial calendar made visible.
Hook formula
"You've been asking me [topic]. Here is the most complete answer I can give."
Cross-niche example
Creator educator: "This question came from @handle in my comments: 'How do you stay motivated to post when nothing seems to be working?' I've been sitting with this for a week. Here's my honest answer." Each slide = one layer of the answer, building to a resolution.
Slide breakdown
S1
S1: The original question — credit the person publicly
S2
S2: Why this question matters (universal resonance)
S3
S3–7: Each layer of the answer — building complexity
S4
S8: The honest limitation — "Here's what I don't know"
S5
S9: "What's your question? Drop it below."
C53
The Evergreen Topic MapAdvanced
Long-term planning + saves for future reference
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Brian G. Johnson — map out the 10–15 evergreen topics in your niche that people search for permanently. Turns content planning from reactive to proactive. Saves as a planning reference.
Hook formula
"The 12 content topics in [niche] that will get searched forever. Save this for your content calendar."
Cross-niche example
Business creator: "12 questions every entrepreneur types into Google — and the opportunity each one represents for your content." Each slide: one search query, search volume estimate, and the angle that hasn't been covered well yet.
Slide breakdown
S1
S1: "These topics never stop getting searched."
S2
S2–13: One topic per slide — question + volume + underserved angle
S3
S14: How to build 12 months of content from this map
S4
S15: "Which topic is your niche? Comment and I'll add one for you."
C54
The Fear-Setting WorksheetIntermediate
Anxiety relief + action catalyst
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Tim Ferriss — turn his fear-setting exercise into a fillable carousel template. Each slide is one step of the framework with space to apply it. People save to use, not just to read.
Hook formula
"The 4-step exercise that clears every fear about [major decision]. Do it in the carousel."
Cross-niche example
Career change: S1: Cover — "Do this before you decide." S2: Step 1 — Define the worst case specifically. S3: Step 2 — Rate likelihood 1–10 and what you'd do if it happened. S4: Step 3 — What are the partial steps that reduce risk? S5: Step 4 — What is the cost of inaction in 1, 5, and 10 years? S6: The decision clarity that emerges. S7: "Did this change your thinking? Comment."
Slide breakdown
S1
S1: "Fear is the problem. This exercise is the solution."
S2
S2–5: One step of the framework per slide — applicable, not theoretical
S3
S6: The decision that becomes clear after completing all 4
S4
S7: "What decision are you facing? DM me — I'll walk through it with you."
C55
The Business Validation SprintAdvanced
Action bias + fear removal
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Noah Kagan — compress business validation into a weekend challenge carousel. Each slide = one action to take in sequence. The specificity makes the challenge feel doable, not aspirational.
Hook formula
"You can validate a business idea this weekend. No money needed. Here's the exact sprint."
Cross-niche example
Entrepreneurship: S1: "48 hours. One business idea. Real validation." S2: Friday 8pm — write 10 business ideas in 10 minutes. S3: Saturday 8am — pick the one you'd be embarrassed not to try. S4: Saturday 10am — find 5 potential customers. S5: Saturday 2pm — offer it for free to get feedback. S6: Saturday 6pm — ask if they'd pay. S7: Sunday — review. S8: "DM me your result. I reply to all."
Slide breakdown
S1
S1: Cover — the 48-hour window
S2
S2–7: One sprint action per slide with exact time + deliverable
S3
S8: The decision tree — what success and failure both mean
S4
S9: "What idea are you testing? Comment it."
C56
The Owned Audience BlueprintIntermediate
Platform fear + business resilience
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Nathan Barry — make the complete case for email list building over social following. Each slide addresses one common objection and provides a specific solution. Saves because it's a complete strategic argument creators need to make to themselves.
Hook formula
"Your Instagram following is rented. Here's the blueprint to build the thing nobody can take from you."
Cross-niche example
Creator strategy: S1: "Rented vs owned — the difference that changes everything." S2: The platform risk — real examples of creators who lost everything. S3: Email list basics — what to start with. S4: The lead magnet formula. S5: The welcome sequence. S6: The weekly rhythm. S7: Revenue from email vs social comparison. S8: "How big is your email list right now? Comment."
Slide breakdown
S1
S1: "Every follower you have is rented. Here's the alternative."
S2
S2: The risk (real, documented examples)
S3
S3–7: One building block per slide — complete blueprint
S4
S8: "Start with slide 3 this week. Comment when you do."
C57
The Business Story ArcIntermediate
Story structure + business entertainment
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Sam Parr — break down any successful business using the heist story arc: setup → problem → plan → execution → twist → outcome. The narrative structure makes business education entertaining enough to finish reading.
Hook formula
"Every great business is a story. Here's how to read it — and what you can steal from it."
Cross-niche example
Business: "How [company] built a $[X]M business from a $500 idea." S1: Cover. S2: The setup — who they were and what they saw. S3: The problem — what stood in the way. S4: The plan — the counterintuitive move. S5: The execution — the specific actions week by week. S6: The twist — what almost killed it. S7: The outcome — where they are now. S8: "The principle you can steal for your business."
Slide breakdown
S1
S1: The company + the hook number
S2
S2: The setup — context and character
S3
S3: The problem — the obstacle
S4
S4: The plan — the insight
S5
S5: The execution — specific actions
S6
S6: The twist — the crisis
S7
S7: The outcome
S8
S8: The principle + "What's your version of this move?"
C58
The Second-Order Thinking MapAdvanced
Strategic depth + intellectual status
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Shaan Puri — teach second-order thinking through a visual carousel where each slide shows a first-order observation and then the more interesting second/third-order implication. Makes the reader feel smarter and shareable.
Hook formula
"First-order thinking is obvious. Here's how to see what everyone else is missing — [number] frameworks for thinking deeper."
Cross-niche example
Business strategy: S1: "Most people see [X]. Here's what's actually happening." S2–6: Each shows: Observation → First-order take → Second-order implication → Opportunity. Real examples from business/tech. S7: How to train second-order thinking daily. S8: "What's something obvious that has a non-obvious implication? Comment."
Slide breakdown
S1
S1: "First-order thinkers see the obvious. Here's what they miss."
S2
S2–6: One thinking example per slide — 3-layer depth
S3
S7: The daily practice that builds this skill
S4
S8: "What trend are you seeing first-order? Let's go deeper."
C59
The Research-Backed Deep DiveAdvanced
Trust + premium authority
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Lenny Rachitsky — publish one carousel that took 10+ hours to research, with sources cited. The depth and rigor create a credibility moat. High share rate because people want their network to see they follow someone this thorough.
Hook formula
"I spent [X] hours researching [topic]. Here's what the data actually says — and why the popular advice is often wrong."
Cross-niche example
Product strategy: "I analyzed 47 successful product launches in the last 2 years. Here's what the top 20% had in common that the bottom 80% didn't." Each slide: one finding, the evidence, the counterintuitive implication.
Slide breakdown
S1
S1: The research scope — how many data points, how long it took
S2
S2–8: One finding per slide — conclusion + evidence + why it matters
S3
S9: The finding that surprised you most + what you changed because of it
S4
S10: "Which finding challenges what you believed? Comment."
C60
The Investor Question FrameworkAdvanced
Access + strategic thinking
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Harry Stebbings — compile the questions that reveal the most about a business, a founder, or an idea. The "questions as content" format is uniquely powerful because questions are more shareable than answers — they make the reader feel the question directed at them.
Hook formula
"The [number] questions I ask every founder to understand if their business can actually scale. Apply them to yours."
Cross-niche example
Startups/Business: S1: Cover. S2–9: One question per slide — the question + why it reveals something critical + what a great answer sounds like. S10: "The question that trips up even the best founders." S11: "Score your business against these. Honest score in comments."
Slide breakdown
S1
S1: "These questions separate ideas from businesses."
S2
S2–9: One diagnostic question per slide with evaluation framework
S3
S10: The question nobody answers well
S4
S11: "What's your weakest answer? Comment."
C61
The One-Person Business Model MapIntermediate
Aspiration + specific path
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Dan Koe — map out how a one-person business actually generates $10K–$100K/month using a specific stack of content, products, and distribution. The specificity makes it credible; the simplicity makes it inspiring.
Hook formula
"The exact business model behind every successful one-person internet business. Mapped out, step by step."
Cross-niche example
Solopreneur: S1: Cover. S2: The model — content → audience → trust → product → revenue. S3: What the content engine looks like. S4: How the audience becomes a list. S5: How trust becomes authority. S6: What products work for each stage. S7: The revenue math. S8: The bottleneck at each stage. S9: "What stage are you at? Comment."
Slide breakdown
S1
S1: "This is how every successful one-person internet business works."
S2
S2–8: One component per slide with specific examples
S3
S9: The bottleneck at each stage and how to move past it
S4
S10: "DM me your stage — I'll tell you what to focus on."
C62
The Content Operating SystemAdvanced
Systems envy + replication desire
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Justin Welsh — show the complete content production system as a carousel, each slide covering one part of the workflow with a specific tool, time investment, and output. The system makes consistency feel systematic, not heroic.
Hook formula
"Here's the exact content system I use to publish [X] pieces/week in [X] hours. Every tool, every step."
Cross-niche example
Creator: S1: Cover — "12 pieces of content. 8 hours. Every week." S2: The idea capture ritual. S3: The content calendar system. S4: The long-form production process. S5: The extraction process (one long-form → many short). S6: The scheduling workflow. S7: The engagement block. S8: Time allocation for each step. S9: Template/tool links.
Slide breakdown
S1
S1: Cover with the output claim
S2
S2–8: One system component per slide
S3
S9: Total time breakdown + what you can cut if you have less time
S4
S10: "Comment your biggest content bottleneck — I'll tell you where to start."
C63
The Named Framework LibraryIntermediate
Intellectual property + shareability
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Sahil Bloom — compile your best original frameworks in one carousel. Each slide = one framework name + one-line description + when to use it. The named frameworks travel independently and bring people back to you.
Hook formula
"My [number] frameworks for [life/work/business]. Each one took me years to figure out. All of them in one carousel."
Cross-niche example
Writer/thinker: S1: Cover. S2: "The [Name] Framework — for [problem]." S3–8: One framework each, with the memorable name, the one-sentence description, and the specific use case. S9: "Which one resonates most with where you are right now?"
Slide breakdown
S1
S1: "The frameworks I use to make every important decision."
S2
S2–8: One named framework per slide
S3
S9: "Which framework do you need most right now?"
S4
S10: "Save this. Share the one that hits home."
C64
The Contrarian Case StudyAdvanced
Disruption + evidence-backed surprise
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Codie Sanchez — present one business that challenges the dominant narrative in your niche. Not an opinion — a documented example. The contrast between what "everyone knows" and what the case study proves is the entire hook.
Hook formula
"Everything you've been told about [conventional wisdom] is wrong. Here's the proof."
Cross-niche example
Business: "Conventional wisdom: you need a great product to build a great brand. Case study: how [company] built a $40M brand with an average product and an extraordinary community." Each slide: one assumption → the evidence that disproves it.
Slide breakdown
S1
S1: The conventional wisdom — state it clearly
S2
S2: The case study — who, what, and the headline result
S3
S3–7: Each assumption challenged with specific evidence
S4
S8: The principle that emerges
S5
S9: "What conventional wisdom in your industry might be wrong?"
C65
The SEO Flywheel CarouselAdvanced
Long-term thinking + compound growth
🔖 AuthorityAutoridadeAutoridad📡 ReachAlcanceAlcance
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Neil Patel — show how content compounds over time using real traffic data. Each slide advances the story from zero to compound growth, making the patience argument viscerally rather than abstractly.
Hook formula
"Here's what 3 years of consistent content publishing actually looks like in traffic data. The compounding will surprise you."
Cross-niche example
Content marketing: S1: Cover with a compound growth graph. S2: Month 1 data. S3: Month 12 data. S4: Month 24 data. S5: Month 36 data. S6: The 3 decisions that accelerated the compound. S7: What consistency actually looked like in month 2. S8: "Start now. Your month 36 self will thank you."
Slide breakdown
S1
S1: The compound growth graph — visual shock
S2
S2–5: One time period per slide with specific metrics
S3
S6: The 3 accelerators
S4
S7: What it looked like at the hardest point
S5
S8: "The best time to start was 3 years ago. The second best is today."
C66
The Value Translation ManualIntermediate
Income + positioning clarity
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Chris Do — teach creatives and service providers to translate their work into business outcomes. Each slide covers one common creative deliverable and shows how to reframe it in client language.
Hook formula
"The exact language creatives need to use to charge 3× more for the same work. Slide by slide."
Cross-niche example
Creative business: S1: Cover — "Stop speaking designer. Start speaking client." S2: "Logo design" → "Visual identity that makes you instantly recognizable in your market." S3–7: One translation per slide. S8: The formula behind every translation. S9: "Which deliverable is hardest to communicate? Comment and I'll translate it."
Slide breakdown
S1
S1: "Your clients can't value what they can't understand."
S2
S2–7: One translation per slide — creative language → business language
S3
S8: The translation formula
S4
S9: "Comment your most misunderstood deliverable."
C67
The Copy Teardown CarouselIntermediate
Craft education + vicarious feedback
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Alex Cattoni — take a real piece of copy (with permission or from public sources), annotate every element, and explain why each choice works or fails. The teardown format teaches more in one carousel than any abstract lesson could.
Hook formula
"I'm tearing down this [ad/caption/email] line by line. Here's every choice they made and whether it worked."
Cross-niche example
Copywriting: S1: Cover — "Anatomy of a [X% conversion] [ad/email/page]." S2: The hook analysis. S3: The promise analysis. S4: The proof element. S5: The objection handling. S6: The CTA. S7: The overall grade and why. S8: "What copy do you want me to tear down next?"
Slide breakdown
S1
S1: The piece being analyzed — show it in full
S2
S2–7: One element per slide — what it does, why it works or fails
S3
S8: The overall diagnosis
S4
S9: "Submit a piece of copy for my next teardown."
C68
The Remarkability AuditIntermediate
Strategic self-assessment + actionability
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Seth Godin — give readers a framework for evaluating how remarkable their product, service, or content actually is. The audit format makes readers apply the framework to themselves, which generates comments and saves.
Hook formula
"Is your [product/content/service] actually worth talking about? Here's the 7-question audit."
Cross-niche example
Marketing: S1: Cover — "Remarkable things spread. Is yours remarkable?" S2–8: One audit question per slide — the question + what a YES looks like + what to do if the answer is NO. S9: Scoring. S10: "What's your lowest-scoring question? Comment."
Slide breakdown
S1
S1: "If your audience didn't tell their friends, why not?"
S2
S2–8: One audit question per slide
S3
S9: Total score interpretation
S4
S10: "Lowest score = highest priority. What's yours?"
C69
The Engagement System CarouselIntermediate
Tactical education + actionability
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Rachel Pedersen — teach engagement as a system, not a feeling. Each slide covers one specific engagement tactic with exact language to use. The specificity removes the guesswork that stops most creators from engaging consistently.
Hook formula
"Here's the exact [time] engagement system I use that turns followers into community. Every step written out."
Cross-niche example
Social media: S1: Cover — "30 minutes/day. Real community." S2: The before-post block (what to do before publishing). S3: The first 30 minutes after posting. S4: The comment response framework. S5: The DM conversation starter. S6: The story engagement system. S7: The weekly community check-in. S8: "Which step are you skipping? Comment."
Slide breakdown
S1
S1: Cover with the time commitment
S2
S2–7: One engagement block per slide — exact timing + exact action
S3
S8: The compounding effect over 90 days
S4
S9: "Start with step 2 today. Comment when you do."
C70
The Reels Grid AuditIntermediate
Strategic assessment + immediate application
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Brock Johnson — show creators how to audit their own Reels performance using a systematic grid review. Each slide covers one diagnostic question with specific benchmarks that reveal what's working and what isn't.
Hook formula
"Audit your Reels in 20 minutes with this grid. You'll know exactly what to change."
Cross-niche example
Instagram growth: S1: Cover. S2: Step 1 — pull your last 20 Reels into a spreadsheet. S3: Step 2 — note hook retention for each (swipe away in first 3 seconds %). S4: Step 3 — note saves ÷ views ratio. S5: Step 4 — identify the pattern in your top 3 performers. S6: Step 5 — apply that pattern to your next 5 Reels. S7: The 3 most common patterns creators discover. S8: "DM me AUDIT — I'll send you the spreadsheet template."
Slide breakdown
S1
S1: "20 minutes. Complete Reels diagnosis."
S2
S2–6: One audit step per slide
S3
S7: The 3 most common findings
S4
S8: CTA for the template
C71
The Signal Hierarchy CarouselAdvanced
Algorithm clarity + actionable priorities
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Lucas O'Keefe — rank every Instagram signal by its actual weight in the algorithm, with evidence. Creators save this because it tells them exactly where to focus their optimization energy, prioritized by impact.
Hook formula
"Not all Instagram metrics matter equally. Here's the ranked priority list — and what to optimize first."
Cross-niche example
Instagram strategy: S1: Cover — "Optimize in this order." S2: Tier 1 — Saves and shares (predict distribution most). S3: Tier 2 — Watch time % on Reels. S4: Tier 3 — Comments (quality weighted). S5: Tier 4 — Profile visits. S6: Tier 5 — Likes (lowest predictive weight). S7: How to redesign your content for Tier 1. S8: "Which metric are you over-optimizing for?"
Slide breakdown
S1
S1: "Here's exactly where to focus your energy."
S2
S2–6: One signal tier per slide — what it is, how to optimize, evidence
S3
S7: The one change that improves all tiers simultaneously
S4
S8: "Which tier surprises you most?"
C72
The DM Funnel BlueprintAdvanced
Revenue strategy + systems education
🎯 ConversionConversãoConversión🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🎯 ConversionConversãoConversión · ActionAçãoAcción — Lead to a next step: follow, click, send a message, buy.Levar a um próximo passo: seguir, clicar, mandar mensagem, comprar.Llevar a un siguiente paso: seguir, hacer clic, enviar un mensaje, comprar.
ReadLeiaLee Profile visits → followsVisitas ao perfil → seguidoresVisitas al perfil → seguidores · Link tapsToques no linkToques en el enlace
IgnoreIgnoreIgnora Reach on its own.Alcance sozinho.El alcance por sí solo.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Jenna Kutcher — teach the complete DM funnel system as a carousel: keyword trigger → automated DM → value delivery → lead capture → follow-up sequence. Each slide covers one step with specific implementation instructions.
Hook formula
"Here's how to turn Instagram comments into email subscribers without sending anyone to a link. The complete DM funnel."
Cross-niche example
Marketing: S1: Cover — "53,000 leads. No ads. No links. Just DMs." S2: Step 1 — Create the keyword trigger. S3: Step 2 — The DM value delivery. S4: Step 3 — The email capture inside the DM. S5: Step 4 — The follow-up sequence. S6: The tools needed (free vs paid). S7: Real conversion data from 3 examples. S8: "Comment FUNNEL to get my setup guide."
Slide breakdown
S1
S1: Cover with the result numbers
S2
S2–6: One funnel step per slide with specific implementation
S3
S7: Real conversion benchmarks
S4
S8: CTA keyword
C73
The Push Content SystemIntermediate
Systems thinking + consistency enablement
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Chalene Johnson — teach the "push" content model where every piece of content is designed to push the audience toward their next best action. Each slide covers one type of push with the exact mechanics and language to use.
Hook formula
"Every piece of content should be doing something specific for your audience. Here's the push content system."
Cross-niche example
Business education: S1: "Most content entertains. Push content transforms." S2: The 4 types of push: educate, inspire, challenge, invite. S3–6: One push type per slide with example language and best format. S7: How to map pushes to your audience's journey. S8: "What type of push is missing from your content right now?"
Slide breakdown
S1
S1: "Content that entertains vs content that changes things."
S2
S2: The 4 push types overview
S3
S3–6: One push type per slide with format match + example language
S4
S7: How to plan one of each per week
S5
S8: "What push type do you struggle with most?"
C74
The Dream Customer LetterIntermediate
Audience clarity + content precision
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Jasmine Star — write a literal letter to one specific person (the dream customer) and publish it as a carousel. The intimacy of direct address creates the feeling of personal connection at scale. Every right-fit customer feels uniquely seen.
Hook formula
"A letter to the [specific person] who needs to hear this."
Cross-niche example
Business creator: S1: "Dear [specific dream customer]..." S2–7: Each slide = one paragraph of the letter, directly addressing one of their fears, desires, or frustrations. S8: "Is this you? DM me. I'd love to meet you." The intimacy converts at rates that broadcast content can't match.
Slide breakdown
S1
S1: "This is for one specific person. You might be them."
S2
S2–7: One paragraph of the letter per slide — direct, warm, specific
S3
S8: "Is this you? Comment 'me.'"
C75
The Launch Story ArcIntermediate
Anticipation + conversion
🎯 ConversionConversãoConversión
▼
Expected resultResultado esperadoResultado esperado
🎯 ConversionConversãoConversión · ActionAçãoAcción — Lead to a next step: follow, click, send a message, buy.Levar a um próximo passo: seguir, clicar, mandar mensagem, comprar.Llevar a un siguiente paso: seguir, hacer clic, enviar un mensaje, comprar.
ReadLeiaLee Profile visits → followsVisitas ao perfil → seguidoresVisitas al perfil → seguidores · Link tapsToques no linkToques en el enlace
IgnoreIgnoreIgnora Reach on its own.Alcance sozinho.El alcance por sí solo.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Amy Porterfield — teach the 5-chapter launch story that builds from awareness to desire to action over a sequence of posts. Each slide = one chapter of the story with the emotional job it does and the content format that works best for it.
Hook formula
"The 5-chapter launch story that makes people feel ready to buy before you ever mention the price."
Cross-niche example
Course launches: S1: Cover. S2: Chapter 1 — The Empathy Chapter (before the launch). S3: Chapter 2 — The Possibility Chapter. S4: Chapter 3 — The Proof Chapter. S5: Chapter 4 — The Urgency Chapter. S6: Chapter 5 — The Permission Chapter. S7: How to map this to a 2-week content calendar. S8: "Which chapter is missing from your launches?"
Slide breakdown
S1
S1: "Your audience is ready to buy. They just don't know it yet."
S2
S2–6: One launch chapter per slide — emotional job + content format + example
S3
S7: 2-week content calendar template
S4
S8: "Which chapter do you skip? Comment."
C76
The Viral Mechanics BreakdownAdvanced
Craft education + aspiration
🔖 AuthorityAutoridadeAutoridad📡 ReachAlcanceAlcance
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Tricia Biz — break down the specific mechanical elements that cause a piece of content to get shared before it's finished. Each slide covers one mechanism with a real example and the simple version that any creator can apply.
Hook formula
"Here's the exact science behind why some content gets shared 10,000 times and identical content gets 3. The mechanics, not the luck."
Cross-niche example
Viral content: S1: Cover. S2: Mechanism 1 — The Identity Signal (content that makes people want to be seen sharing it). S3: Mechanism 2 — The Gift Frame (content that feels like something to give someone). S4–7: Two more mechanisms. S8: How to engineer one of these into any piece of content. S9: "Which mechanism is strongest in your niche?"
Slide breakdown
S1
S1: "Virality is a mechanism, not a miracle."
S2
S2–7: One mechanism per slide — what it is, real example, how to engineer it
S3
S8: The priority order for your niche
S4
S9: "Which mechanism will you test first?"
C77
The Aesthetic Brand SystemAdvanced
Visual identity + business consistency
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Carly Biesinger — teach the complete visual brand system as a carousel that businesses can audit themselves against. Each slide covers one visual element with the standard to aim for and the common mistake to avoid.
Hook formula
"Your Instagram aesthetic is either building or breaking your brand. Here's the complete audit."
Cross-niche example
Brand educator: S1: Cover. S2: Element 1 — Color palette (2–3 colors max, why). S3: Element 2 — Typography (one font family, two weights). S4: Element 3 — Image style (consistent lighting, mood). S5: Element 4 — Grid view (the first impression from profile). S6: Element 5 — Template consistency. S7: The 30-minute brand consistency audit. S8: "Rate your brand out of 5 on each element. Comment your total."
Slide breakdown
S1
S1: "Your grid is a first impression. Here's how to control it."
S2
S2–6: One visual element per slide
S3
S7: The audit process
S4
S8: "Comment your brand score."
C78
The Video Ecosystem MapAdvanced
Strategic clarity + compound growth
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Primal Video — map how different video types serve different stages of the customer journey. The ecosystem frame shows that not all videos should go viral — some videos are designed to convert, retain, or delight existing customers.
Hook formula
"Stop making random videos. Here's the video ecosystem every [business type] needs — and the job each video does."
Cross-niche example
Business video: S1: "Every video should have a job." S2: Discovery videos (SEO-driven, high search volume). S3: Authority videos (deep expertise, medium reach). S4: Conversion videos (case studies, testimonials). S5: Retention videos (welcome, onboarding). S6: Delight videos (behind-the-scenes, community). S7: How to map your existing videos. S8: "Which video type are you missing?"
Slide breakdown
S1
S1: "Not all videos should go viral. Here's what they should do instead."
S2
S2–6: One video type per slide — job + format + distribution strategy
S3
S7: How to audit your current video catalogue
S4
S8: "Which video type is your gap?"
C79
The Cinematic Shot ListAdvanced
Craft education + aspiration
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Matti Haapoja — teach the 10 shots that make any travel/lifestyle/documentary video look cinematic regardless of equipment. Each slide = one shot type with setup, movement, and why it works emotionally. Saves because creators want it as a reference before filming.
Hook formula
"The 10 shots that make any video look cinematic. No expensive gear needed. Save this before your next shoot."
Cross-niche example
Filmmaking: S1: Cover. S2: Shot 1 — The Slow Reveal (why it creates anticipation). S3: Shot 2 — The Follow Shot (why it creates immersion). S4–11: Remaining shots. S12: How to sequence these shots for maximum emotional impact. S13: "Which shot will you add to your next video?"
Slide breakdown
S1
S1: "10 shots. Any camera. Cinematic result."
S2
S2–11: One shot type per slide — setup + movement + emotional effect
S3
S12: The sequence that works for every story type
S4
S13: "Save and use on your next shoot. Show me the result."
C80
The Video Before Gear CarouselBeginner
Permission + priority reframe
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Inspired by Film Booth — make the case with data that storytelling decisions outperform equipment upgrades for channel growth. Each slide presents one storytelling investment vs one gear investment with the measurable impact difference.
Hook formula
"I spent $8,000 on new gear. It barely moved the needle. Here's what actually changed my channel — and what I wish I'd done first."
Cross-niche example
YouTube creator: S1: Cover with the gear investment vs result. S2: Gear upgrade 1 vs storytelling investment 1 (CTR change comparison). S3–6: Continue comparisons. S7: The 5 storytelling skills worth developing before any equipment purchase. S8: "What did your last gear purchase actually do for your channel numbers?"
Slide breakdown
S1
S1: "The $8,000 mistake most video creators make."
S2
S2–6: One comparison per slide — gear vs storytelling with data
S3
S7: The 5 storytelling skills to invest in first
S4
S8: "What would you buy if you had to spend on storytelling instead of gear?"
C81
The Money Decisions at Every Age CarouselIntermediate
Life stage recognition + financial FOMO
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
One of the highest-save financial formats: what you should prioritize financially at 20, 25, 30, 35, 40. Not generic advice — specific to the stage. People save this because they want to return to their age slide.
Hook formula
"The financial decisions that actually matter — by decade. Save this. Come back to your age."
Cross-niche example
Personal finance: S1 cover "The 6 Money Moves by Decade". S2: "In your 20s: emergency fund before investing. Here's the math." One specific action per slide, one reason, one number.
Slide breakdown
S1
S1: Cover — "The financial priority list at every age. Save and come back."
S2
S2: Your 20s — 1 action, 1 number, 1 reason
S3
S3: Your 25s — same structure
S4
S4: Your 30s — same structure
S5
S5: Your 35s — same structure
S6
S6: Your 40s — same structure
S7
S7: The one mistake each decade gets wrong
S8
S8: CTA: "Which decade are you in? Comment below"
C82
The Science vs. Hype CarouselIntermediate
Scepticism + desire to not be fooled
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
The health niche is full of supplements, protocols, and biohacks that are 80% marketing. A slide-by-slide verdict on popular health claims — with the actual study — is one of the most trusted and saved formats in the space.
Hook formula
"I read the studies so you don't have to. Here's what actually works — and what's just expensive."
Cross-niche example
Health: S1 "10 popular health claims. Rated by the actual evidence." S2: Cold showers — verdict: limited evidence for mood, good for habit formation. S3: Magnesium for sleep — verdict: strong evidence. Each slide: Claim / Evidence level / Verdict.
Slide breakdown
S1
S1: Cover — "Rated by evidence, not influencers"
S2
S2–S8: One claim per slide — Claim / Study verdict / Practical recommendation
S3
S9: The 2 that are actually worth trying
S4
S10: CTA: "Which one surprised you?"
C83
The One-Person Business Offer StackIntermediate
Income diversification curiosity + solopreneur aspiration
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
The specific breakdown of HOW a one-person business earns multiple income streams — with real numbers — is one of the most saved formats for aspiring solopreneurs. Not theoretical. Use your own numbers or a real case study.
Hook formula
"How one person made €120K last year with 4 income streams and no employees. Here's the exact stack."
Cross-niche example
Solopreneur: S1 cover with the annual number. S2: Stream 1 — Consulting (€60K, 4 clients, avg €15K/client). S3: Stream 2 — Digital product (€30K, passive). Each slide: stream name, revenue, hours, how to start.
Slide breakdown
S1
S1: Cover — Total revenue + "No team. Here's how."
S2
S2–S5: One income stream per slide — Name / Revenue / Hours / How to start
S3
S6: The ratio that matters — which stream to build first
S4
S7: What I would cut if I started over
S5
S8: CTA: "Which stream are you building? Comment"
C84
The Brand Audit CarouselAdvanced
Self-assessment + aspiration for professional polish
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Walk a real brand through a public audit — ideally your own, or with permission. Grade it on 5–8 criteria. Audiences love both the critique and the fix. The before/after format with real brand examples is the most saved type of design content.
Hook formula
"I audited my own brand. Here's what I found — and fixed."
Cross-niche example
Design: S1 cover with the brand name. S2: Logo audit — current score 6/10 — here's why. S3: Color system — score 4/10 — the problem. S4: The fix for each element. Works for any visual brand creator.
Slide breakdown
S1
S1: Cover — "I graded my own brand on 7 criteria. Here's the score."
S2
S2–S8: One criterion per slide — What it is / Score / Why / The fix
S3
S9: The 2 changes with the highest ROI
S4
S10: CTA: "Comment your brand name — I'll audit it live"
C85
The Destination Framework CarouselIntermediate
Practical travel planning + unique angle vs. generic guides
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Instead of "Top 10 things to do in X", apply a framework to a destination. "3 types of traveller, 3 different trips through the same city." The framework makes the content shareable to multiple audiences, not just people going to that specific place.
Hook formula
"3 ways to do [destination]. Which type of traveller are you?"
Cross-niche example
Travel: "3 ways to do Tokyo: the budget backpacker, the design tourist, the food obsessive. Different city, same dates." S1 cover. S2–4: One traveller type per slide set with specific spots and budgets.
Slide breakdown
S1
S1: Cover — The destination + "3 ways to experience it"
S2
S2–S4: Traveller type 1 — profile, budget, 3 specific spots, 1 avoid
S3
S5–S7: Traveller type 2 — same structure
S4
S8–S10: Traveller type 3 — same structure
S5
S11: The one thing all three types should do
S6
S12: CTA: "Which type are you?"
C86
The Belief Inventory CarouselBeginner
Self-reflection + desire for inner clarity
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Ask the audience to audit their own beliefs. Structure it as a series of questions they can answer in the comments or privately. Works especially well in mindfulness, coaching, and personal growth niches. Save rate is very high — people return to it.
Hook formula
"7 questions that will tell you exactly which beliefs are running your life. Slide through slowly."
Cross-niche example
Mindfulness: S1 "Do you believe you need to be productive to deserve rest?" S2 "Do you help others to feel needed or because it fills you?" Each slide: one question, one line of context, blank space to sit with the answer.
Slide breakdown
S1
S1: Cover — "These questions will tell you more about yourself than a year of journaling"
S2
S2–S8: One question per slide — stated cleanly with space to breathe
S3
S9: The pattern — what most people discover
S4
S10: CTA: "Which question hit hardest? Comment the number"
C87
The Channel Audit Framework CarouselAdvanced
Creator improvement anxiety + concrete action steps
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
A structured framework for auditing a YouTube channel — presented as a self-assessment tool. Each slide is one criterion the creator can check right now. The checklist structure drives saves and shares because it's immediately actionable.
Hook formula
"Grade your YouTube channel on 8 criteria. If you score below 6, here's why you're not growing."
Cross-niche example
YouTube: S1 cover with the 8 areas. S2: Title strategy — does every title have a keyword AND a curiosity hook? S3: Thumbnail — do you have 3 distinctive visual elements? Each slide: the criterion, the question, the standard, the fix.
Slide breakdown
S1
S1: Cover — "8 areas. Grade yourself 1–10. Your total tells you what to fix first."
S2
S2–S9: One criterion per slide — Criterion / The question / The standard / The fix
S3
S10: The 2 criteria that matter most for growth
S4
S11: CTA: "What's your score? Comment it"
C88
The Voice & Tone Spectrum CarouselIntermediate
Brand identity uncertainty + desire for creative differentiation
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Show 5–6 different brand voice archetypes with real writing examples for the same brief. The "how would [archetype] say this?" format is immediately applicable and helps brands clarify their own voice by contrast.
Hook formula
"6 brand voice archetypes. Which one is yours? (Most brands are accidentally using the wrong one.)"
Cross-niche example
Copywriting: Brief: "Announce a new productivity app." S2: The Professor writes it. S3: The Rebel writes it. S4: The Friend writes it. S5: The Expert writes it. Each slide: same brief, completely different voice, one-line voice descriptor.
Slide breakdown
S1
S1: Cover — "Same product. 6 completely different voices. Which one stops the scroll?"
S2
S2–S7: One archetype per slide — Archetype name / Voice descriptor / The actual copy
S3
S8: How to find your archetype — 3 questions
S4
S9: The biggest voice mistake brands make
S5
S10: CTA: "Which voice is yours? Comment the archetype name"
C89
The System Architecture CarouselIntermediate
Productivity aspiration + system envy
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Show the architecture of a complete productivity system — not just the tools, but the logic connecting them. The diagram/visual map approach works especially well here. Audiences save this to rebuild their own system from scratch.
Hook formula
"Here's the complete architecture of my productivity system. Built over 3 years. Yours in 3 minutes."
Cross-niche example
Productivity/Notion: S1 cover showing the whole system as a visual map. S2: Layer 1 — Capture (one inbox rule). S3: Layer 2 — Process (weekly review). Each slide zooms into one layer with the specific tool and the rule.
Slide breakdown
S1
S1: Cover — the full system architecture as a visual map
S2
S2: Layer 1: Capture — the tool, the one rule, the failure mode
S3
S3: Layer 2: Process — weekly review structure
S4
S4: Layer 3: Execute — daily planning routine
S5
S5: Layer 4: Review — monthly/quarterly
S6
S6: The connections — how the layers feed each other
S7
S7: The thing I removed that made it work better
S8
S8: CTA: "What layer is broken for you? Comment it"
C90
The Content Tier System CarouselIntermediate
Creator strategy anxiety + desire for clear prioritisation
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Give creators a tiered system for deciding what to create. Tier 1: content that grows. Tier 2: content that deepens. Tier 3: content that converts. The framework is instantly applicable and answers the perpetual question "what should I post next?"
Hook formula
"3 types of posts. Every creator needs all three. Most only make one. Here's the system."
Cross-niche example
Instagram strategy: S1 cover showing the three tiers. S2: Tier 1 — Reach content (reels, hooks, virality). Metric: shares. S3: Tier 2 — Trust content (carousels, deep value). Metric: saves. S4: Tier 3 — Convert content (testimonial, CTA). Metric: DMs.
Slide breakdown
S1
S1: Cover — "3 content types. The creators who understand this grow faster than everyone else."
S2
S2: Tier 1: Reach — Format / Goal / Metric / Frequency
S3
S3: Tier 2: Trust — same structure
S4
S4: Tier 3: Convert — same structure
S5
S5: The ratio — how much of each per week
S6
S6: The mistake most creators make with the tiers
S7
S7: What happens when you skip a tier
S8
S8: CTA: "Which tier are you over-producing? Comment your answer"
C91
The Concept Demystified CarouselAdvanced
Intellectual curiosity + desire to explain things to others
🔖 AuthorityAutoridadeAutoridad📡 ReachAlcanceAlcance
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Take a concept that most people find intimidating and make it completely accessible in 8 slides. No jargon. Real-world analogy on every slide. Works for science, engineering, economics, law — any domain with a knowledge barrier.
Hook formula
"[Complex concept] explained so clearly that you'll be able to teach it to someone tonight."
Cross-niche example
Science: "Quantum entanglement — explained with a pair of gloves." S1 cover. S2: The glove analogy. S3: What Einstein got wrong. S4: What it actually means for technology. Each slide: one idea, one analogy, one implication.
Slide breakdown
S1
S1: Cover — "You'll understand this in 8 slides. And be able to explain it."
S2
S2: The common misconception — what people think it means
S3
S3: The real mechanism — one clean analogy
S4
S4–S6: Three implications — what this actually changes
S5
S7: The one thing experts keep getting wrong in public
S6
S8: CTA: "How would you explain it? Teach it back in the comments"
C92
The Pre-Launch Sequence CarouselIntermediate
Launch anxiety + desire for a proven system
🎯 ConversionConversãoConversión🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🎯 ConversionConversãoConversión · ActionAçãoAcción — Lead to a next step: follow, click, send a message, buy.Levar a um próximo passo: seguir, clicar, mandar mensagem, comprar.Llevar a un siguiente paso: seguir, hacer clic, enviar un mensaje, comprar.
ReadLeiaLee Profile visits → followsVisitas ao perfil → seguidoresVisitas al perfil → seguidores · Link tapsToques no linkToques en el enlace
IgnoreIgnoreIgnora Reach on its own.Alcance sozinho.El alcance por sí solo.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Show the exact sequence of content actions in the 14 days before a digital product launch. Day by day or stage by stage. Creators save this because launches are high-stakes and they want a checklist. Very high save rate in the course creator niche.
Hook formula
"The 14-day content sequence I run before every launch. In order. Save this."
Cross-niche example
Course creator: S1 cover. S2: Day 14–10 — seed the problem. S3: Day 9–7 — authority content. S4: Day 6–4 — case studies and proof. S5: Day 3–1 — urgency and CTA sequence. Each phase: what to post, what goal it serves, what not to do.
Slide breakdown
S1
S1: Cover — "The exact launch sequence. Week by week."
S2
S2: Phase 1 (Week 2 before) — Seed the problem
S3
S3: Phase 2 (10 days before) — Authority content
S4
S4: Phase 3 (7 days before) — Social proof and case studies
S5
S5: Phase 4 (3 days before) — Urgency content
S6
S6: Launch day — the one post that converts best
S7
S7: The mistake that kills most launches
S8
S8: CTA: "What's your next launch date? Comment it"
C93
The "Types of People" CarouselBeginner
Tribal recognition + identity comedy — "tag someone who does this"
🔖 AuthorityAutoridadeAutoridad📡 ReachAlcanceAlcance💬 CommunityComunidadeComunidad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
The archetype carousel — showing 5–6 types of people in a niche doing the same thing differently — generates enormous tag-and-share activity. The comedy is recognition, not mockery. Every reader finds themselves in one type and tags their equivalent.
Hook formula
"The 5 types of [niche person]. Which one are you? (Tag the one you know)"
Cross-niche example
Fitness: "The 5 types of gym-goers: The Instagram Bro, The Silent Competitor, The Advice-Giver, The New Year Ghost, The Actual Athlete." Each slide: name, 2-line description, their signature move. Light, specific, true.
Slide breakdown
S1
S1: Cover — "5 types of [X person]. Tag which one you are."
S2
S2–S6: One archetype per slide — Name / 2-line description / Signature behaviour / Quote they always say
S3
S7: The type that actually makes progress
S4
S8: CTA: "Which are you? Which is your gym friend? Tag them"
C94
The Lead Magnet Audit CarouselIntermediate
Marketing frustration + desire for higher conversion
🎯 ConversionConversãoConversión🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🎯 ConversionConversãoConversión · ActionAçãoAcción — Lead to a next step: follow, click, send a message, buy.Levar a um próximo passo: seguir, clicar, mandar mensagem, comprar.Llevar a un siguiente paso: seguir, hacer clic, enviar un mensaje, comprar.
ReadLeiaLee Profile visits → followsVisitas ao perfil → seguidoresVisitas al perfil → seguidores · Link tapsToques no linkToques en el enlace
IgnoreIgnoreIgnora Reach on its own.Alcance sozinho.El alcance por sí solo.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Most lead magnets fail for predictable reasons. A public audit of common lead magnet mistakes — with before/after rewrites — is highly saved in the marketing and course creator niche. Concrete, specific, and immediately actionable.
Hook formula
"Your lead magnet isn't converting because of one of these 6 mistakes. Let's fix it."
Cross-niche example
Marketing: S1 cover. S2: Mistake 1 — "Get my free guide" (too vague). Fixed version: "Get the 5-email welcome sequence that converted 347 new subscribers." Each slide: the mistake, why it fails, the rewrite, the principle.
Slide breakdown
S1
S1: Cover — "6 lead magnet mistakes killing your conversions"
S2
S2–S7: One mistake per slide — The mistake / Why it fails / The fix / The principle
S3
S8: The highest-converting lead magnet format right now
S4
S9: How to title yours in 10 minutes
S5
S10: CTA: "Comment your lead magnet — I'll suggest a fix"
C95
The Compound Effect Calculator CarouselAdvanced
Long-term thinking + desire to see the actual numbers
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Show the actual compounding math on a specific scenario: what €500/month invested at different returns looks like at 10, 20, 30 years. The tables and the differences are shocking — that shock is the share trigger. Always attribute the math clearly.
Hook formula
"€500 a month. Three different scenarios. The difference at 30 years will make you rethink every purchase."
Cross-niche example
Finance: S1 cover. S2: The €500/month scenario at 5% return. S3: Same at 8%. S4: Same at 12%. S5: The difference between starting at 25 vs. 35. Each slide: the number, the input, the chart (simple bar). No opinion — just the math.
Slide breakdown
S1
S1: Cover — "€500/month. 3 scenarios. The math is shocking."
S2
S2: Scenario 1 — conservative (5%) — 10/20/30 year table
S3
S3: Scenario 2 — historical average (8%) — same table
S4
S4: Scenario 3 — optimistic (12%) — same table
S5
S5: Starting at 25 vs. 35 — the cost of waiting
S6
S6: The one input that matters most
S7
S7: What this means for your next purchase decision
S8
S8: CTA: "Comment your age and we'll calculate your number"
C96
The Template as Product SystemIntermediate
Passive income aspiration + system-building desire
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Thomas Frank's Template as Product framework turns your personal system into something others can buy. Walk through the 5-step process: use the system yourself → document it → design it → price it → distribute it.
Hook formula
"Your system is a product. Thomas Frank's Template as Product framework — how to turn what you use into what you sell."
Slide breakdown
S1
S1: Cover — "Your system is a product you haven't packaged yet"
S2
S2: Step 1 — Use the template yourself for 30 days (prove it works)
S3
S3: Step 2 — Document every step: input, process, output
S4
S4: Step 3 — Design it so anyone can use it without asking you questions
S5
S5: Step 4 — Price it based on time saved, not hours spent
S6
S6: Step 5 — Distribute where your audience already lives
S7
S7: The Template as Product compound: one template → referrals → updates → community
S8
S8: CTA: "What system do you use every day that you haven't packaged yet?"
C97
The Template Library CarouselBeginner
Immediate utility + curation value
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Thomas Frank's Template as Product works because templates reduce decision fatigue. A curated library of the best templates in a specific niche — with one-line descriptions — is one of the highest-save carousel formats in any productivity or creator niche.
Hook formula
"The [niche] template library. Template as Product, applied. Save this before you need it."
Slide breakdown
S1
S1: Cover — "[Niche] Template Library. 8 templates. Save now, use later."
S2
S2: Template 1 — name, what it solves, where to get it
S3
S3: Template 2 — same structure
S4
S4: Template 3 — same structure
S5
S5: Template 4 — same structure
S6
S6: Template 5 — same structure
S7
S7: Template 6–8 — rapid-fire, one per slide
S8
S8: The Template as Product principle: best templates become systems
S9
S9: CTA: "Which template do you use every week?"
C98
The Template as Product Pricing GuideIntermediate
Monetisation clarity + income from systems
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Thomas Frank's Template as Product framework requires a pricing decision that most creators get wrong: they price by hours spent, not by value delivered. This carousel walks through the Template as Product pricing model.
Hook formula
"Most digital templates are underpriced. Thomas Frank's Template as Product pricing framework."
Slide breakdown
S1
S1: Cover — "Template as Product pricing guide. Are you undercharging?"
S2
S2: The wrong way — pricing by hours spent creating
S3
S3: The right way — pricing by hours saved for the buyer
S4
S4: The Template as Product tiers: free (lead gen), mid (solve one problem), premium (full system)
S5
S5: Pricing formula: (hours saved × hourly rate of buyer) × 0.1 = price
S6
S6: Real examples: Notion templates $9–$297
S7
S7: The upgrade path: free template → paid template → course
S8
S8: CTA: "What's your best system worth to someone who needs it?"
C99
The Rented vs Owned Platform ComparisonIntermediate
Platform anxiety + desire for audience independence
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Nathan Barry's Rented vs Owned framework distinguishes between platform-dependent audiences (rented) and owned audiences like email lists. This carousel maps the full spectrum of platforms by ownership level.
Hook formula
"Platform ranking by ownership level. Nathan Barry's Rented vs Owned framework applied to every platform."
Slide breakdown
S1
S1: Cover — "Which platforms are rented and which are owned? The full ranking."
S2
S2: Most rented — TikTok, Reels: 0% ownership, algorithm controls reach
S3
S3: Mid-rented — YouTube: SEO provides some stability but still rented
S4
S4: Mid-owned — Substack, paid community: portability varies
S5
S5: Most owned — Email list, SMS: 100% direct access, you own the data
S6
S6: Rented vs Owned risk: 3 real creators who lost rented audiences overnight
S7
S7: The Rented vs Owned strategy: build rented for discovery, owned for stability
S8
S8: Your Rented vs Owned ratio: what percentage of your audience do you own?
S9
S9: CTA: "How many email subscribers do you have vs social followers?"
C100
The Rented to Owned Conversion CarouselIntermediate
Actionable migration — turn social followers into email subscribers
🎯 ConversionConversãoConversión🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🎯 ConversionConversãoConversión · ActionAçãoAcción — Lead to a next step: follow, click, send a message, buy.Levar a um próximo passo: seguir, clicar, mandar mensagem, comprar.Llevar a un siguiente paso: seguir, hacer clic, enviar un mensaje, comprar.
ReadLeiaLee Profile visits → followsVisitas ao perfil → seguidoresVisitas al perfil → seguidores · Link tapsToques no linkToques en el enlace
IgnoreIgnoreIgnora Reach on its own.Alcance sozinho.El alcance por sí solo.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Nathan Barry's Rented vs Owned framework is most useful as a migration strategy: how to convert your rented social audience into owned subscribers. This carousel gives the exact conversion funnel used by top creators.
Hook formula
"How to convert your rented social audience into an owned email list. Nathan Barry's Rented vs Owned in action."
Slide breakdown
S1
S1: Cover — "The Rented → Owned conversion funnel. Step by step."
S2
S2: Step 1 — Create one lead magnet that solves a specific problem in 5 minutes
S3
S3: Step 2 — Post about it 3× per week with a direct link
S4
S4: Step 3 — Use a landing page with one field (email only, no name)
S5
S5: Step 4 — Welcome sequence: 5 emails over 5 days, all value
S6
S6: Step 5 — Monthly newsletter that makes them glad they subscribed
S7
S7: The Rented vs Owned compound: each owned subscriber is worth 7× a social follower
S8
S8: CTA: "What's your email/social ratio today?"
C101
The Second-Order Thinking Applied CarouselIntermediate
Strategic depth + competitive advantage through mental models
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Shaan Puri's Second-Order Thinking framework asks: if this is true, what else becomes true? The carousel format is perfect for this: each slide adds one level of implication, building from obvious first-order thinking to surprising second-order conclusions.
Hook formula
"Second-Order Thinking applied to [topic]. Shaan Puri's framework — each slide goes one level deeper."
Slide breakdown
S1
S1: Cover — "Second-Order Thinking. Most people stop at slide 2."
S2
S2: First order: AI tools make content creation faster
S3
S3: Second order: if everyone makes content faster, attention becomes scarcer
S4
S4: Third order: scarcity of attention makes quality and trust more valuable
S5
S5: Fourth order: creators who build trust before AI wins become gatekeepers
S6
S6: Second-Order Thinking pattern: the obvious conclusion creates the opportunity one level deeper
S7
S7: Shaan Puri's Second-Order Thinking in practice: 3 questions to ask after every trend
S8
S8: CTA: "What's the second-order effect of your biggest bet right now?"
C102
The Second-Order Thinking Business MapIntermediate
Strategic advantage + seeing around corners
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Shaan Puri applies Second-Order Thinking to business model analysis. Most entrepreneurs see first-order effects (this product is popular = make more of it). Second-Order Thinking sees the next moves: what becomes true if this succeeds?
Hook formula
"Shaan Puri's Second-Order Thinking mapped to 5 business scenarios. What most people miss."
Slide breakdown
S1
S1: Cover — "The Second-Order Business Map. See 2 moves ahead."
S2
S2: Scenario 1: short-form video rise (first order: TikTok wins; second order: long-form becomes premium)
S3
S3: Scenario 2: AI writing tools (first order: content gets cheap; second order: editing/curation premium rises)
S4
S4: Scenario 3: creator economy grows (first order: more creators; second order: platforms gain power over creators)
S5
S5: Scenario 4: email marketing revival (first order: email lists valuable; second order: inbox becomes cluttered, deliverability premium)
S6
S6: How to apply Second-Order Thinking to your industry in 10 minutes
S7
S7: Shaan Puri's framework: 'If this is true, what else becomes true? Keep going 3 levels.'
S8
S8: CTA: "What trend in your industry are you only analysing at first order?"
C103
The Evidence Over Opinion Research CarouselAdvanced
Trust-building + credibility differentiation
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Lenny Rachitsky built Lenny's Newsletter on Evidence Over Opinion: every claim is sourced. This carousel shows creators how to apply the Evidence Over Opinion framework to make their content more trustworthy and more shareable.
Hook formula
"Evidence Over Opinion: Lenny Rachitsky's framework for building trust through research."
Slide breakdown
S1
S1: Cover — "Evidence Over Opinion. The framework behind the most trusted newsletter in product."
S2
S2: What Evidence Over Opinion means: every claim traced to data, interview, or documented experience
S3
S3: The 4 evidence types: primary research, practitioner interviews, documented case studies, peer-reviewed studies
S4
S4: How to apply Evidence Over Opinion to a single piece of content — step by step
S5
S5: The contrast: opinion-based claim vs evidence-based claim on the same topic
S6
S6: Lenny's research process: interviews first, data second, synthesis third
S7
S7: Evidence Over Opinion compound effect: cited content gets more shares and more saves
S8
S8: CTA: "How many of your claims can you source right now?"
C104
The Evidence Over Opinion Content UpgradeIntermediate
Improvement desire + credibility gap awareness
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Most content fails the Evidence Over Opinion test: claims are asserted, not proven. This carousel walks through upgrading a piece of content from opinion-based to evidence-based using Lenny Rachitsky's framework.
Hook formula
"Take your most popular piece of content. Now apply Evidence Over Opinion. Here's how."
Slide breakdown
S1
S1: Cover — "Evidence Over Opinion content upgrade. Before and after."
S2
S2: Original claim (opinion): "Email marketing has higher ROI than social media"
S3
S3: Evidence Over Opinion upgrade: Litmus benchmark (4200% ROI) + DTC case study + your own data
S4
S4: Original claim 2: "Short-form content is growing"
S5
S5: Evidence Over Opinion upgrade: platform growth data + time-spent statistics + creator earnings shift
S6
S6: The upgrade pattern: assertion → source → context → what it means for the reader
S7
S7: Why Evidence Over Opinion content gets shared more: it's a resource, not an opinion
S8
S8: CTA: "Pick your boldest claim. Can you source it?"
C105
The Evidence Over Opinion Data Sourcing GuideAdvanced
Research skill-building + content quality improvement
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Lenny Rachitsky's Evidence Over Opinion requires knowing where to find good evidence. This carousel is a sourcing guide: the 8 best sources for high-quality evidence in the creator and business space.
Hook formula
"The 8 best sources for Evidence Over Opinion content. Lenny Rachitsky's research toolkit."
Slide breakdown
S1
S1: Cover — "Where to find evidence. The Evidence Over Opinion sourcing guide."
S2
S2: Source 1 — Industry benchmark reports (Litmus, Statista, Nielsen)
S3
S3: Source 2 — Founder/operator interviews (your own or public podcasts)
S4
S4: Source 3 — Platform native analytics (published by the platform itself)
S5
S5: Source 4 — Academic databases (Google Scholar, SSRN for business research)
S6
S6: Source 5 — Substack newsletters with original research
S7
S7: Source 6 — Conference presentations with slide decks
S8
S8: Source 7–8 — Your own documented experiments + community surveys
S9
S9: Evidence hierarchy: your data > practitioner data > academic data > industry reports
S10
S10: CTA: "Which source would make your content 10× more trustworthy?"
C106
The One-Person Business Model StackIntermediate
Solopreneur aspiration + income architecture clarity
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Dan Koe's One-Person Business Model maps how a single person builds a $1M+ business through leverage: content creates audience, audience creates email list, email list creates product sales, products fund time for better content. The flywheel in carousel form.
Hook formula
"Dan Koe's One-Person Business Model mapped slide by slide. The full stack."
Slide breakdown
S1
S1: Cover — "The One-Person Business Model. Dan Koe's framework."
S2
S2: Layer 1 — Content: the top of the funnel, creates reach and trust
S3
S3: Layer 2 — Audience: the asset. Social + email combined = leverage
S4
S4: Layer 3 — Offer: the One-Person Business Model monetisation layer (digital products, services, community)
S5
S5: Layer 4 — Systems: what runs when you're not working (email sequences, evergreen content, affiliate links)
S6
S6: The One-Person Business Model compound: each layer reinforces the others
S7
S7: Common mistakes: building Layer 3 before Layer 2, or Layer 2 before Layer 1
S8
S8: CTA: "Which layer are you on right now?"
C107
The One-Person Business Model vs AgencyIntermediate
Clarity on business model choice + anti-scale permission
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Dan Koe's One-Person Business Model explicitly rejects the agency model: more clients, more staff, more complexity. The carousel comparison shows why the One-Person Business Model outperforms the agency on profit margin, freedom, and leverage.
Hook formula
"One-Person Business Model vs Agency. Dan Koe's case for staying solo — with the numbers."
Slide breakdown
S1
S1: Cover — "One-Person Business Model vs Agency. Which wins on every metric that matters?"
S2
S2: Revenue ceiling — Agency: $10M+ possible; OPB: $1–5M realistic
S3
S3: Profit margin — Agency: 15–30%; One-Person Business Model: 70–90%
S4
S4: Time freedom — Agency: calendar runs you; OPB: systems run without you
S5
S5: Complexity — Agency: managing people; OPB: managing systems
S6
S6: Exit — Agency: valuable if it runs without you (most don't); OPB: valuable if it's the Dan Koe model
S7
S7: Dan Koe's One-Person Business Model verdict: less revenue, more profit, more freedom
S8
S8: CTA: "What's your target: revenue or margin?"
C108
The Content Operating System ArchitectureIntermediate
Creator system envy + replication desire
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Justin Welsh's Content Operating System is a complete framework for running a one-person content business: idea capture → content creation → distribution → repurposing → monetisation. Map the full architecture.
Hook formula
"Justin Welsh's Content Operating System. The full architecture mapped slide by slide."
Slide breakdown
S1
S1: Cover — "The Content Operating System. Every slide is a layer of the machine."
S2
S2: Layer 1 — Idea OS: capture everything, process weekly, archive by theme
S3
S3: Layer 2 — Creation OS: one long-form piece per week, everything else derived
S4
S4: Layer 3 — Distribution OS: LinkedIn (primary), email (owned), Twitter/X (secondary)
S5
S5: Layer 4 — Repurposing OS: long-form → 5 LinkedIn posts → 3 email sections → 1 thread
S6
S6: Layer 5 — Monetisation OS: content → email list → digital products → course
S7
S7: The Content Operating System principle: each layer feeds the next; remove one and the system slows
S8
S8: CTA: "Which OS layer is missing from your content machine?"
C109
The Content Operating System Weekly WorkflowIntermediate
Tactical implementation — turn the framework into a schedule
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Justin Welsh's Content Operating System is a philosophy but also a weekly workflow. The implementation details: when ideas are captured, when content is created, how long each layer takes, what tools run each piece.
Hook formula
"Justin Welsh's Content Operating System as a weekly schedule. Here's the exact workflow."
Slide breakdown
S1
S1: Cover — "Content Operating System week. Justin Welsh's workflow, time-blocked."
S2
S2: Monday — Idea capture review: 30 mins, process inbox, tag by pillar
S3
S3: Tuesday — Long-form creation: 2 hours, LinkedIn article or newsletter draft
S4
S4: Wednesday — Short-form derivation: 1 hour, 5 posts from Tuesday's piece
S5
S5: Thursday — Distribution check: 30 mins, responses, DMs, email send
S6
S6: Friday — Repurposing: 1 hour, LinkedIn → email sections → Twitter thread
S7
S7: Total: 5 hours/week for a $1M+ Content Operating System
S8
S8: Tools: Notion (ideas), ConvertKit (email), Typefully (LinkedIn) — the Content Operating System stack
S9
S9: CTA: "How many hours/week does your content currently take?"
C110
The Named Framework Library CarouselIntermediate
Intellectual IP + memorable content differentiation
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Sahil Bloom's Named Framework IP strategy creates memorable, citable content: instead of 'here are 5 tips', create 'The 5 Types of Wealth'. Named frameworks get referenced, shared, and cited across the internet long after the original post.
Hook formula
"Named Framework content strategy from Sahil Bloom — why named frameworks outlive regular content."
Slide breakdown
S1
S1: Cover — "Named Framework: the content format that gets cited forever"
S2
S2: What makes a Named Framework: specific name + novel structure + memorable number
S3
S3: Sahil Bloom's examples: 5 Types of Wealth, Curiosity-First Model, 4 Types of Luck
S4
S4: How to create a Named Framework: observe a pattern → name the components → give it a title
S5
S5: The Named Framework compound: gets screenshot, shared, cited → drives discovery for years
S6
S6: Common named framework structures: the X Types, the X-Step System, the X Quadrant
S7
S7: How to test if your Named Framework will work: can someone explain it from memory?
S8
S8: CTA: "What pattern do you see in your niche that nobody has named yet?"
C111
The Named Framework Creation WorkshopIntermediate
Skill transfer — create your own Named Framework in one session
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Sahil Bloom's Named Framework strategy is learnable. This carousel is a working session: take one insight you have and walk through the Named Framework creation process until it has a name, components, and a structure that can be shared.
Hook formula
"Create your own Named Framework in 20 minutes. Sahil Bloom's method."
Slide breakdown
S1
S1: Cover — "From insight to Named Framework. 20-minute workshop."
S2
S2: Step 1 — Name the pattern: what do you keep observing? Write it in 10 words
S3
S3: Step 2 — Find the components: what are the 3–5 elements of this pattern?
S4
S4: Step 3 — Give it a title: 'The X [noun]' or 'The X-Part Y' structure
S5
S5: Step 4 — Test the name: can a stranger understand it without explanation?
S6
S6: Step 5 — Create the visual: 2×2 matrix, pyramid, list, or cycle
S7
S7: Named Framework examples built in real time using the Sahil Bloom method
S8
S8: The publishing strategy: lead with the framework name in the headline
S9
S9: CTA: "What's the pattern you've been sitting on? Name it today."
C112
The Volume + SEO Content StrategyAdvanced
Long-term traffic ambition + compounding growth desire
🔖 AuthorityAutoridadeAutoridad📡 ReachAlcanceAlcance
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Neil Patel's Volume + SEO Compound strategy argues that publishing volume combined with SEO optimisation creates compounding returns that no paid channel can match. Walk through the math and the methodology.
Hook formula
"Neil Patel's Volume + SEO Compound: why more content at better quality beats any ad spend."
Slide breakdown
S1
S1: Cover — "Volume + SEO: the Neil Patel compound strategy"
S2
S2: The compound math: 100 posts × average 1K views/month = 100K monthly visitors, forever
S3
S3: Volume without SEO: traffic peaks and declines. SEO without volume: slow build
S4
S4: Volume + SEO combined: each post compounds the next through internal links and domain authority
S5
S5: Neil Patel's Volume + SEO process: keyword research → cluster → publish → interlink
S6
S6: The cluster strategy: 1 pillar page + 8 supporting posts per topic = authority signal
S7
S7: Realistic timeline: months 1–3 slow, months 4–6 compound begins, months 7–12 traffic accelerates
S8
S8: Volume + SEO minimum viable publishing rate: 4 pieces/week for meaningful compound
S9
S9: CTA: "How many SEO-optimised posts have you published in the last 90 days?"
C113
The Volume + SEO Keyword ArchitectureAdvanced
Strategic planning + long-term content roadmap
🔖 AuthorityAutoridadeAutoridad📡 ReachAlcanceAlcance
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Neil Patel's Volume + SEO strategy starts with keyword architecture: a structured map of topics, subtopics, and supporting posts that builds authority through comprehensive coverage. This carousel teaches the architecture.
Hook formula
"Neil Patel's Volume + SEO keyword architecture. How to plan a year of SEO content in one session."
Slide breakdown
S1
S1: Cover — "Volume + SEO keyword architecture. Plan a year in 2 hours."
S2
S2: Level 1 — Pillar topics: 3–5 broad topics you'll own
S3
S3: Level 2 — Cluster topics: 8–12 supporting topics per pillar
S4
S4: Level 3 — Long-tail posts: 3–5 specific posts per cluster topic
S5
S5: The math: 4 pillars × 10 clusters × 4 posts = 160 posts = a full year of Volume + SEO
S6
S6: Internal linking strategy: every cluster post links to the pillar; pillars link to each other
S7
S7: Neil Patel's Volume + SEO publication schedule: pillar first, then clusters over 6 weeks
S8
S8: How to find pillar topics: search volume + business relevance + competition gap
S9
S9: CTA: "What are your 3–5 pillar topics?"
C114
The Volume + SEO Results TimelineIntermediate
Patience + proof — the compound curve is real
🔖 AuthorityAutoridadeAutoridad📡 ReachAlcanceAlcance
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Neil Patel's Volume + SEO strategy requires patience. The compound growth curve doesn't start until month 4–6. This carousel shows real data from creators who ran the strategy, month by month, to prove the compound effect is real.
Hook formula
"Neil Patel's Volume + SEO strategy: the real results timeline. Month 1 through month 12."
Slide breakdown
S1
S1: Cover — "Volume + SEO results by month. Real data. Patience required."
S2
S2: Months 1–2: near-zero organic traffic (normal — indexing lag)
S3
S3: Month 3: first signs of ranking, 500–2,000 monthly visitors
S4
S4: Month 4–5: Volume + SEO compound begins, 5,000–15,000/month
S5
S5: Month 6–8: exponential phase, 20,000–80,000/month if volume maintained
S6
S6: Month 9–12: full compound, 100K+ monthly visitors from organic alone
S7
S7: Neil Patel case study data: NP Digital sites that followed the Volume + SEO strategy
S8
S8: The abandonment trap: 80% of creators quit Volume + SEO in month 2. That's why it works for the 20% who don't.
S9
S9: CTA: "Are you in the compound phase or the patience phase right now?"
C115
The Carousels for Depth StrategyIntermediate
Format clarity + desire to build trust through education
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Vanessa Lau's Carousels for Depth philosophy argues that carousels earn trust where reels earn reach. The depth is the value — audiences who save a carousel are more likely to buy than audiences who watch a reel. Walk through the strategy.
Hook formula
"Carousels for Depth: Vanessa Lau's strategy for turning saves into sales."
Slide breakdown
S1
S1: Cover — "Carousels for Depth. Why the carousel is your trust engine."
S2
S2: The Carousels for Depth premise: reels earn reach, carousels earn trust
S3
S3: Depth metrics that signal trust: saves (not likes), profile visits (not comments)
S4
S4: Carousel structure for depth: problem → context → solution → evidence → CTA
S5
S5: The Vanessa Lau depth carousel: 8–12 slides, each slide adds one layer of understanding
S6
S6: How depth carousels compound: people return to saved carousels 3–7× on average
S7
S7: Carousels for Depth content types: how-to, framework, case study, step-by-step
S8
S8: CTA: "What's the deepest topic in your niche that deserves a carousel?"
C116
The Carousels for Depth Visual Design GuideIntermediate
Design improvement + visual storytelling skill
🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Vanessa Lau's Carousels for Depth succeed because of visual hierarchy within each slide. This carousel teaches the design principles behind depth carousels: how to structure information visually so each slide earns the swipe to the next.
Hook formula
"The visual design guide for Carousels for Depth. Vanessa Lau's aesthetic system — slide by slide."
Slide breakdown
S1
S1: Cover — "Design principles for Carousels for Depth. Every slide earns the swipe."
S2
S2: Principle 1 — One idea per slide: if you're explaining two things, you have two slides
S3
S3: Principle 2 — Progressive revelation: each slide reveals one more layer of the answer
S4
S4: Principle 3 — Visual hierarchy: headline (large) → supporting point (medium) → detail (small)
S5
S5: Principle 4 — Consistent visual system: same fonts, colors, margins across all slides
S6
S6: Principle 5 — The cliffhanger slide: every slide (except the last) should create a reason to swipe
S7
S7: Vanessa Lau's Carousels for Depth visual template — the 4 required slide types
S8
S8: CTA: "Which of these design principles are you violating in your current carousels?"
C117
The Carousels for Depth Content CalendarBeginner
Planning clarity + consistent depth content system
🔖 AuthorityAutoridadeAutoridad💬 CommunityComunidadeComunidad
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Expected resultResultado esperadoResultado esperado
🔖 AuthorityAutoridadeAutoridad · TrustConfiançaConfianza — Deliver something worth keeping and coming back to.Entregar algo que valha guardar e voltar.Entregar algo que valga la pena guardar y volver a ver.
ReadLeiaLee SavesSalvamentosGuardados · ReachAlcanceAlcance
IgnoreIgnoreIgnora Comments on carousels.Comentários em carrosséis.Comentarios en carruseles.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Vanessa Lau's Carousels for Depth strategy requires a publishing cadence. This carousel maps the monthly carousel schedule: how many depth carousels per month, what types, how they support each other.
Hook formula
"Vanessa Lau's Carousels for Depth publishing calendar. How many, what type, and when."
Slide breakdown
S1
S1: Cover — "Carousels for Depth monthly calendar. The system behind the saves."
S2
S2: Week 1 — Educational carousel: teach a framework or concept (highest save rate)
S3
S3: Week 2 — Case study carousel: apply the framework to a real example
S4
S4: Week 3 — Resource carousel: curated list of tools, books, or examples
S5
S5: Week 4 — Community carousel: ask for input or share audience results
S6
S6: The Carousels for Depth ratio: 2 educational, 1 case study, 1 community per month
S7
S7: How to repurpose each carousel: each slide becomes a standalone static post
S8
S8: CTA: "What's your current carousel publishing frequency?"
C118
The DM Funnel Architecture CarouselIntermediate
Revenue system desire + passive income aspiration
🎯 ConversionConversãoConversión🔖 AuthorityAutoridadeAutoridad
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Expected resultResultado esperadoResultado esperado
🎯 ConversionConversãoConversión · ActionAçãoAcción — Lead to a next step: follow, click, send a message, buy.Levar a um próximo passo: seguir, clicar, mandar mensagem, comprar.Llevar a un siguiente paso: seguir, hacer clic, enviar un mensaje, comprar.
ReadLeiaLee Profile visits → followsVisitas ao perfil → seguidoresVisitas al perfil → seguidores · Link tapsToques no linkToques en el enlace
IgnoreIgnoreIgnora Reach on its own.Alcance sozinho.El alcance por sí solo.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Jenna Kutcher's DM Funnel system turns organic Instagram content into a structured sales funnel operated through DMs. This carousel maps the full architecture: the trigger post, the DM sequence, the offer, and the close.
Hook formula
"Jenna Kutcher's DM Funnel mapped slide by slide. How organic content becomes revenue."
Slide breakdown
S1
S1: Cover — "The DM Funnel. Jenna Kutcher's system for turning DMs into revenue."
S2
S2: DM Funnel layer 1 — The trigger post: content that makes people comment a keyword
S3
S3: DM Funnel layer 2 — The auto-DM: ManyChat delivers the promised resource instantly
S4
S4: DM Funnel layer 3 — The follow-up: 24 hours later, personalised check-in message
S5
S5: DM Funnel layer 4 — The discovery question: "What's the biggest challenge with [topic]?"
S6
S6: DM Funnel layer 5 — The offer: only if the answer qualifies them
S7
S7: DM Funnel metrics: trigger post reach, keyword comment rate, DM open rate, conversion rate
S8
S8: Jenna Kutcher's DM Funnel principle: serve first, sell second, always in that order
S9
S9: CTA: "What one piece of content could you turn into a DM Funnel this week?"
C119
The DM Funnel Trigger Post FormulaIntermediate
Tactical implementation — write the post that starts the funnel
🎯 ConversionConversãoConversión🔖 AuthorityAutoridadeAutoridad
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Expected resultResultado esperadoResultado esperado
🎯 ConversionConversãoConversión · ActionAçãoAcción — Lead to a next step: follow, click, send a message, buy.Levar a um próximo passo: seguir, clicar, mandar mensagem, comprar.Llevar a un siguiente paso: seguir, hacer clic, enviar un mensaje, comprar.
ReadLeiaLee Profile visits → followsVisitas ao perfil → seguidoresVisitas al perfil → seguidores · Link tapsToques no linkToques en el enlace
IgnoreIgnoreIgnora Reach on its own.Alcance sozinho.El alcance por sí solo.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Jenna Kutcher's DM Funnel lives or dies on the trigger post. Most creators write CTAs that generate DMs; the DM Funnel writes a specific post that generates a specific keyword comment, which triggers automation. The post format is learnable.
Hook formula
"The DM Funnel trigger post formula. Jenna Kutcher's exact format for posts that start the funnel."
Slide breakdown
S1
S1: Cover — "Write the DM Funnel trigger post. The formula."
S2
S2: Element 1 — The promise: state exactly what they get when they comment
S3
S3: Element 2 — The keyword: one word, memorable, related to the offer
S4
S4: Element 3 — The social proof: who else got this and what happened
S5
S5: Element 4 — The urgency (optional): why comment today specifically
S6
S6: Full DM Funnel trigger post example: template with all 4 elements
S7
S7: A/B test results: posts with vs without keyword instruction
S8
S8: The DM Funnel compound: every comment is reach × DM conversion
S9
S9: CTA: "What keyword would your audience comment for a free resource?"
C120
The Launch Story Arc SequenceIntermediate
Launch anxiety + desire for a proven narrative framework
🎯 ConversionConversãoConversión
▼
Expected resultResultado esperadoResultado esperado
🎯 ConversionConversãoConversión · ActionAçãoAcción — Lead to a next step: follow, click, send a message, buy.Levar a um próximo passo: seguir, clicar, mandar mensagem, comprar.Llevar a un siguiente paso: seguir, hacer clic, enviar un mensaje, comprar.
ReadLeiaLee Profile visits → followsVisitas ao perfil → seguidoresVisitas al perfil → seguidores · Link tapsToques no linkToques en el enlace
IgnoreIgnoreIgnora Reach on its own.Alcance sozinho.El alcance por sí solo.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Amy Porterfield's Launch Story Arc frames the entire pre-launch period as a story: the hero's journey, the stakes, the solution, and the transformation. Every piece of pre-launch content serves a narrative function.
Hook formula
"Amy Porterfield's Launch Story Arc: every pre-launch post has a story function. Here's the sequence."
Slide breakdown
S1
S1: Cover — "Launch Story Arc. Amy Porterfield's narrative framework for digital launches."
S2
S2: Chapter 1 (4 weeks before) — The Problem: make the pain visible and real
S3
S3: Chapter 2 (3 weeks before) — The Stakes: what happens if the problem goes unsolved
S4
S4: Chapter 3 (2 weeks before) — The Discovery: how you found the solution
S5
S5: Chapter 4 (1 week before) — The Proof: transformation story from someone who used it
S6
S6: Chapter 5 (launch week) — The Invitation: the offer as the next logical step
S7
S7: Launch Story Arc principle: the offer feels like relief, not a sales pitch
S8
S8: How Amy Porterfield applies Launch Story Arc across email + Instagram + ads simultaneously
S9
S9: CTA: "Which chapter of the Launch Story Arc do most creators skip?"
C121
The Launch Story Arc Content PlanIntermediate
Implementation clarity — translate the framework into a posting calendar
🎯 ConversionConversãoConversión🔖 AuthorityAutoridadeAutoridad
▼
Expected resultResultado esperadoResultado esperado
🎯 ConversionConversãoConversión · ActionAçãoAcción — Lead to a next step: follow, click, send a message, buy.Levar a um próximo passo: seguir, clicar, mandar mensagem, comprar.Llevar a un siguiente paso: seguir, hacer clic, enviar un mensaje, comprar.
ReadLeiaLee Profile visits → followsVisitas ao perfil → seguidoresVisitas al perfil → seguidores · Link tapsToques no linkToques en el enlace
IgnoreIgnoreIgnora Reach on its own.Alcance sozinho.El alcance por sí solo.
Reference rangesFaixas de referênciaRangos de referencia →ReferencesReferênciasReferencias
Search real examples in image searchBuscar exemplos reais na busca de imagensBuscar ejemplos reales en la búsqueda de imágenes ↗A search by the format's name: no post has been checked for this format yet.Uma busca pelo nome do formato: nenhum post foi verificado para este formato ainda.Una búsqueda por el nombre del formato: todavía no se ha verificado ningún post para este formato.
Thought process
Amy Porterfield's Launch Story Arc is a narrative framework, but creators need it as a posting calendar. This carousel translates each story chapter into specific content pieces: what to post, when, and on which platform.
Hook formula
"Amy Porterfield's Launch Story Arc as a 30-day content calendar. Every post planned."
Slide breakdown
S1
S1: Cover — "30-day Launch Story Arc content plan. Amy Porterfield's framework, calendared."
S2
S2: Days 1–7 (Chapter 1 — Problem): 3 posts showing the problem from different angles
S3
S3: Days 8–14 (Chapter 2 — Stakes): 2 posts on cost of inaction + 1 community question
S4
S4: Days 15–21 (Chapter 3 — Discovery): 2 posts on your journey + 1 behind-the-scenes
S5
S5: Days 22–28 (Chapter 4 — Proof): 2 transformation stories + 1 data/results post
S6
S6: Days 29–30 (Chapter 5 — Invitation): 2 launch posts + DM funnel trigger
S7
S7: Launch Story Arc cadence: email × 2/week + Instagram × 1/day = 30 touchpoints
S8
S8: The one Launch Story Arc mistake: skipping Chapter 2 (Stakes) and going straight to the offer
S9
S9: CTA: "When is your next launch? Map it to the Launch Story Arc today."